Retail Artist

3 weeks ago

London Area, United Kingdom Pat McGrath Cosmetics Full time

Pat McGrath Labs , founded in 2015 by legendary makeup artist Pat McGrath, revolutionized the beauty industry with its innovative, inclusive, and Instagram-driven approach. Initially launching with a single product, the Gold 001 eyeshadow, the brand quickly gained cult status among beauty enthusiasts and celebrities alike. Throughout her illustrious career, Pat McGrath has been recognized around the world with some of the most prestigious honors and accolades, including Time Magazine’s 2019 100 Most Influential People, as a “Titan” of the fashion and beauty industry. Known for her work with top designers and magazines, Pat McGrath leveraged her expertise to create products that merged high-fashion sensibility with accessibility. Through strategic social media engagement, limited-edition releases, and collaborations with artists, Pat McGrath Labs has become a beacon for diversity, creativity, and self-expression in the beauty world, earning numerous awards and a loyal following. By democratizing high-end beauty and celebrating individuality, Pat McGrath Labs has redefined the industry's landscape.



Role: Retail Artist

The overall role of the Retail Artist is to deliver a great sale through an incredibly talented make up artistry and showcase a true in-store retail experience, by proving a first-class service to every customer. A retail artist must build a strong customer relation rapport, create loyalty for a new and existing Pat McGrath Labs customers, and showcase not just a true artistry skill but present a clear understanding in finding individual customer needs.



Key Responsibilities: 

• Makeup Applications: Deliver a true artistry and an excellent first-class customer service to every customer, including consultations, demonstrations, and applications;

• Product Knowledge: Develop and maintain in-depth knowledge of products, ingredients, and techniques to affectively advise clients;

• Customer Service: Deliver exceptional customer service, build strong relationships, stay proactive in attracting new clients to Pat McGrath Labs, and help maintain the ‘’VIP black book’’; 

• Sales: Meet or exceed daily/weekly/monthly target’s & KPI’S set up by both Pat McGrath Labs and Retail group;

• Visual Merchandising: Assist with maintaining store displays, visual merchandising, and ensure hygiene and cleanliness standards; 

• Health and Safety: Adhere to health and safety guidelines, ensuring a safe environment for customers and colleagues;

• Team Collaboration: Lead by a "team effort" example with professionalism, enthusiasm, and expertise, both in-store and externally, work collaboratively with colleagues to achieve sales goals, share knowledge, and support each other;

• Brand Representation: Adhere to full make up representation, matching the Pat McGrath DNA, and ensure styling and grooming are inspirational, trend-led and in line with Pat McGrath Labs and store guidelines, showcase a passion and talented artistry for the brand and the industry as a whole;

• Stock Management: Assist the stock keeper with ensuring the counter is well stocked and organized, including receiving and processing shipments, and maintaining inventory;

• Continuous Learning: Stay up-to-date with industry trends, product launches, and techniques to continuously improve skills and knowledge;

• Events and Workshops: Participate in events, masterclasses, and in-store workshops to promote products and build brand awareness, bring ideas to generate inspiring in-store and other retail opportunities. 


Required qualities: 

• Excellent level of make-up artistry techniques, in a high end luxury brand is a huge plus 

• Previous experience as a makeup artist, preferably in a retail environment

• Strong knowledge of makeup products, techniques, and ingredients

• Proven sales ability and experience working toward targets, minimum 1 year requirement

• Excellent communication and interpersonal skills

• Excellent track record of attendance & timekeeping, with flexibility to work weekends and evenings 

• Great team player as well as having the ability to work solo 

• A genuine passion for makeup and the beauty industry

• A positive, friendly, and approachable attitude with a customer focused approach to work





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