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Digital Marketing Executive

3 months ago

Horsham, United Kingdom Britweb Ltd Full time

Location: Remote or hybrid (Horsham, West Sussex)

britweb has been a digital pioneer for 18 years. Based in Horsham, West Sussex, we work with a wide range of local, national and international clients.

Our foundations are built on two principles; quality of work and trust. We are a full-service digital agency, offering digital marketing, web design and development services.

Due to our continuous expansion, we are looking for a Digital Marketing Executive to join our team of talented marketing experts

About the Role

The Digital Marketing Executive is responsible for the execution of day-to-day digital marketing activities and campaigns on behalf of britweb’s digital marketing clients. The role requires a good working knowledge of all major digital marketing channels, with a particular focus on SEO, content marketing and email.

Reporting To

Senior Digital Marketing Manager

Key Responsibilities

On a day-to-day basis, you will:

  • Assisting the Senior Digital Marketing managers across a diverse range of B2B and B2C clients.
  • Contribute to and execute client online marketing strategies.
  • Liaise closely with clients via email and online meetings.
  • Work to improve clients’ SEO, customer engagement and conversions by:
    • Creating, editing, proofreading and publishing content.
    • Improving on-page and technical SEO using Semrush, Screaming Frog etc.
    • Devising, writing, building, testing and scheduling email campaigns.
  • Monitor and report on progress and performance to ensure our efforts are delivering enquiries/sales of high quality.
  • Provide ad-hoc support to the Senior Digital Marketing Managers.
  • Keep up to date with changes within the industry.
About You

You will be a passionate, proactive, and flexible digital marketer who can quickly pivot between clients and tasks as needed, with:

  • At least 2 years of hands-on experience across a range of digital marketing channels, including SEO, content marketing, email, websites, and social media, preferably in an agency environment.
  • Excellent copywriting and copy-editing skills to create clear, engaging and search-optimised content for client brands. Knowledge of AI writing tools would be beneficial.
  • A good understanding of Google Analytics, SEO, PPC and paid social media campaign development, execution and reporting
    – Experience writing briefs, liaising with agencies and contributing to the creative development of engaging campaigns
  • A strong understanding of tactics and strategies to improve quality lead-generation.
  • You understand how to provide excellent user experiences online and how to structure websites and pages for maximum clarity.
  • Experience in email campaign creation, preferably using MailChimp.
  • Demonstrate a clear understanding of a client’s brand, positioning and target demographic.
  • Work within a tight-knit team and maintain relationships with key stakeholders across multiple client accounts.
  • Excellent communication, organisational and time management skills.
Qualifications & Experience
  • At least 2 years experience in B2B and B2C digital marketing, preferably in an agency environment, with a focus on SEO.
  • A degree in a relevant discipline.
  • Experience using common SEO tools such as SEMrush, Ahrefs, and Screaming Frog.
  • Experience with Google Analytics (preferably Google Certified), and preferably Google Tag Manager.
  • A very high standard of written English.
  • Experience using WordPress and/or other Content Management Systems.
  • Demonstrable experience in creating and executing email marketing campaigns, preferably in MailChimp.
  • An independent operator, able to use initiative, predict & solve problems.
Company Benefits
  • 25 days annual leave including bank holidays
  • Increased annual leave entitlement for long service
  • Company pension scheme
  • Medical NHS top-up (after 2 years service)
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