CRM Executive

4 weeks ago

South West London, United Kingdom Mandeville Full time
CRM Executive wanted for a fast paced fashion Retailer
Location: South West London
Salary: up to £33k
Join the Team as a CRM Specialist and Elevate Customer Loyalty
Are you passionate about driving customer engagement through strategic communication? We're seeking a dynamic CRM Specialist who will work closely with our CRM Manager to craft compelling customer experiences that boost loyalty and retention.
What You'll Do:
Own the Email Calendar: Take charge of our broadcast email strategy, collaborating with the CRM Manager to design a robust weekly plan that aligns with marketing initiatives and promotional activities for our target audiences.
Collaborate with Trade Teams: Partner with the Trade team to highlight key categories and products in our emails, ensuring a seamless and optimized journey from inbox to website.
Creative Collaboration: Brief and work alongside our talented design team, crafting engaging copy for all CRM-related marketing communications that resonate with our customers.
Personalization & Performance: Leverage our personalization tools to deliver tailored email content, and report on performance metrics to enhance click-through rates.
Innovate & Evolve: Work hand-in-hand with the CRM Manager to develop and analyze A/B testing strategies, ensuring our email content evolves with our ever-changing customer base.
Stay Ahead of the Curve: Keep a pulse on industry trends in CRM, bringing fresh ideas and concepts to the table for testing and implementation.
Support Loyalty Programs: Assist the CRM Manager in nurturing our customer loyalty program, helping to build stronger, long-lasting relationships with our customers.
Candidate Profile:
Experience: Proven experience in a similar role within a fast-paced B2C environment-whether in retail, travel, or beyond.
Educational Background: A degree in Marketing or a related field, or equivalent experience.
Technical Skills: Familiarity with an ESP is a must
Organizational Prowess: Strong organizational skills with the ability to juggle multiple tasks and meet tight deadlines.
Analytical Mindset: A proactive approach to analyzing data, drawing actionable insights, and making informed recommendations.
Copywriting Excellence: Exceptional copywriting skills that capture the essence of our brand and engage our audience.
Team Player: Excellent communication skills and a collaborative spirit, ready to work seamlessly within a team.
Ready to make a difference? If you're eager to create impactful customer experiences and contribute to a thriving brand, we'd love to hear from you. Send your CV now to apply
Mandeville is acting as an Employment Agency in relation to this vacancy

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