Marketing Insights Lead

3 weeks ago

Birmingham, United Kingdom 3Search Full time

Job Description

Marketing Insights Lead Healthcare

Salary £35,000 to £45,000

Location Birmingham Area

Work policy Hybrid, 2 days per week

Our client, a leader in the healthcare sector, is on an exciting growth journey and is seeking a Marketing Insights Lead to join their dynamic team. This role offers the opportunity to make a significant impact on the company's marketing strategies and performance. Would you like to work for a higher purpose? Well, look no further

The Marketing Insights Lead will play a crucial role in providing insightful reporting and analysis to guide marketing decisions. The role involves working closely with the Chief Marketing Officer and Senior Leadership Team to identify trends, solve business problems, and shape company strategy.

You will lead on competitor analysis, track performance holistically, and support wider insight-related projects, ensuring flexibility and agility in a fast-paced growth environment.

You are the ideal candidate if…

  • thrive in a growth environment, where not everything is defined, but where you can contribute to help the business grow.
  • have experience working with data related to marketing, sales, growth reporting tools and Excel.
  • love working with other people, leading projects that have an impact and advise senior leaders make data-driven decisions.

What you will do as part of the role:

  • Will be responsible for marketing and sales weekly and monthly reports, where you can also improve reporting to simplify dashboards and data.
  • Would analyse insights related to marketing and sales to advise senior stakeholders on trends and support marketing effectiveness activities.
  • Do market and competitor analysis to uncover opportunities and threats.

Essential Skills:

  • Experienced working with data and presenting reports using Excel, Power Point.
  • You have experience in building reports, ideally using Power BI, and presenting data in a digestible format.
  • You have good knowledge working with digital data, marketing and sales data. Experience with Google Analytics is a big advantage.

️ Benefits:

  • Opportunity to work with a leading healthcare provider supporting people in needs.
  • Involvement in strategic decision-making at a high level.
  • Supportive and innovative work environment.

Equal Opportunities

We are dedicated to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, we strive to create and maintain a working environment in which everyone is able to make the best use of their skills, free from discrimination or harassment, and in which all choices are based on merit. No person is subjected to any less favourable treatment on any discriminatory grounds on the basis of age, disability, gender reassignment, marital or civil partner status, pregnancy and maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation.

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