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Partner Marketing Manager

4 months ago

London, United Kingdom The Channel Company Full time
About The Channel CompanynThe Channel Company is the global leader in data-driven growth acceleration solutions and services for the IT channel. With 40+ years of channel expertise and a premier portfolio of editorial brands, marketing and event services, and strategic consulting, we help technology vendors, solution providers, and IT decision-makers worldwide unlock better business outcomes.

Our global audience of technology decision-makers rely on our trusted portfolio of print and digital publications to stay current with technology news and trends. Channel-focused marketing, in-demand events, partner program enablement, leadership networks, and dedicated consultants empower channel leaders with insights, connections, and strategies that propel success in the IT channel.

The Channel Company values differences because they enhance dynamic teams. We know that the confidence gap can get in the way of connecting with the best candidates. Please do not hesitate to apply – we would be honored to connect with you.

Role Overview:nA Partner Marketing Manager is tasked with working on behalf of our client - a leading cloud service provider - to develop their partner network through MDF (Marketing Development Fund) support.

You will be providing advice and support on marketing tactics and strategies, so you will need to have marketing background. You will have a good knowledge of online and offline marketing and would have managed and executed marketing plans and campaigns, acting as a central liaison throughout the project.

Main Responsabilitiesn• Planning, managing and supporting the execution of partner marketing plans and campaignsn• Day to day management of existing partner relationships ensuring the partners are informed, enabled and driving actions to support and grow our client’s revenuesn• Working with partner and local sales & marketing teams to understand the solution focus and then take ownership of sourcing suitable materials provided by our clientn• Creating marketing briefs for presentation and partner trainingn• Support MDF (Market Development Fund) requests and claims including 3rd party agency management where appropriate and monitor ROIn• Monitor leads and be accountable for supporting the end to end lead management processn• Be responsive and act as first point of contact for specific client deliverablesn• Create and adapt data from a variety of data points to produce client ready reporting and analyticsn• Identification and resolution of client issues with escalation to Program Manager/Director where necessaryn• Production and definition of internal processes in conjunction with Program Manager/Director to ensure project objectives are maintained and clearly defined with internal teams, third party agencies and clients alike

Requirementsn• Excellent communication skills, written and verbal in English.n• Previous experience of working in a Marketing rolen• Experience of planning, managing and executing marketing plans and campaigns as well as liaison with third party agencies.n• Good knowledge of online (e.g. email marketing, SEO, SEA, social networks, display advertising, video production) and offline Marketing campaign types (e.g. events, telemarketing, print advertising, sponsoring, incentives)n• Excellent client liaison skills, ability to react and respond in a timely and effective mannern• Strong MS PowerPoint, Excel and Word skills with the ability to present information in a consistent and professional mannern• The ability to grow relationships and become a trusted advisorn• Independence is important, but so is being a team player to ensure success across the teamn• An interest in technology

What you can expect from us:nAs well as working with the most interesting, talented and fun people in Media, we operate a culture where success is recognized. You will be supported throughout your career at The Channel Company, tailoring your development through management support, internal and external training courses, and on the job training.

Our employee perks & benefits:n• 35 hours of work per weekn• Opportunity to join a growing business with lots of opportunities to influence.n• Hybrid/remote working. We have the best of both worlds with a historical remote working setup and an office in London.n• Temporary International Remote Working Opportunitiesn• Pension scheme with 5% employer contributionsn• Life assurance schemen• 25 days annual leave, increasing to 30 daysn• Healthcare/Cashback plan – claim money back for health treatments (Dental, Opticians, and more); access to a virtual GP and wellbeing videos and advice.n• Employee Assistance Programme (EAP) – Access to a 24/7 confidential support linen• Retail discounts and cashback on shoppingn• Access to Gym discountsn• Employee referral schemen• A tailored training and induction plan - we want you to succeedn• Regular recognition rewards - be recognized and rewarded for day-to-day actions where you go above and beyond, and consistently delivern• Volunteering daysn• The opportunity to work within a globally diverse teamn• The opportunity to learn new skills in an ever-changing and adaptable business