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Campaigns By You Manager

3 months ago

Bristol, Bristol, United Kingdom Iop Publishing Incorporated Full time £27,000
JOIN THE COMMUNITY.
Making science better, together.
Be part of a community working together to make science better. A society publisher with the perfect blend of not-for-profit purpose and commercial perspective.

Here, we help each other be the best we can be:
a team big enough to impact and small enough to care.

You will work closely with the Marketing Manager and Head of Content and Engagement Marketing to create and implement the strategic vision for their portfolio of journals.

The Campaign Manager will be accountable for achieving annual marketing objectives and KPIs for their journal portfolio through the implementation of multi-channel marketing campaigns (across email, social, search, in-person and virtual events, etc.)

Marketing strategies and activities will support the primary business goal of winning and retaining customers: primarily authors, reviewers, readers and conference organisers.

Integral to this is the need to maximise content growth and visibility through the engagement of researchers with IOPP's products and services.

Responsible for performing annual analysis for their portfolio and setting SMART objectives that directly support the publishing strategy for their portfolio and products and overall business objectives.

Create engaging and impactful campaigns which support business objectives.

Implementing activities identified in the marketing plan to raise awareness, support article usage, content growth and engaging with authors.

Collaborate with the communications team to raise awareness, support article usage and citations, content growth and engagement with authors via press releases, interviews, news stories etc.

Make data-driven decisions when planning campaigns and activities to optimise performance.
Fully understand and use multiple data systems to support and proactively suggest and plan activity.
Ideally holds a professional qualification in marketing or equivalent work experience in marketing.
Excellent communication and negotiation skills.

Experience preparing and managing a budget, and the ability to measure performance against goals, evaluate results and seek improvements.

Experience in reporting on marketing performance to stakeholders, both internal and external.

Is proactive in seeking new ways to build on or change the current processes, workflows or practices in the marketing department.

Can write clearly and succinctly in a variety of communication settings and styles, to get messages across that have the desired effect on different audiences.

We pride ourselves on being a flexible and inclusive employer, if you have a preference to work flexibly please do apply
IOP Publishing is a society-owned scientific publisher, providing impact, recognition and value for the scientific community.
As the publishing arm of the Institute of Physics, 100% of our profit goes towards public and scientific good.
Why work with us at IOP Publishing:
We are a world leader in the development of electronic publishing for the scientific community - working in the interests of science and scientists, we aim to maximise the impact of the research we publish;

Financial benefits:
a competitive salary starting from £27,000 (Band C) depending on experience, an excellent pension scheme (up to 12% company contribution), a discretionary annual bonus scheme, £200 payment on completion of probation period, and a range of other useful and cost-saving benefits available through our benefits platform;
Health and Wellbeing : 33+ days holiday (including bank holidays), plus an extra day's leave to use for a moment that matters to you, a 35-hour working week, life assurance, cycle to work scheme, dental insurance, health care cash plan, and a great positive working environment in our brand new office in central Bristol - modern airy and designed with all of our colleagues in mind – for work and social time

Flexibility:

The contractual location of this role is our Bristol office, but we have recently moved to a hybrid working model with a dynamic and blended combination of office and remote working, dependent on business and team requirements.

We are looking for someone to attend the Bristol office on a weekly basis (1-2 times per week). All travel to the Bristol office will be at the employees own expense

IOP Publishing is central to the Institute of Physics, a not-for-profit society and we gift-aid all our profits to support science through the activities of the Institute.

Our goal is to ensure that diversity, equity and inclusion (DE&I) are built into our identity in a way that is natural and sustainable, visible through the work we produce, our company branding, our professional networks and the communities we serve and support, which includes our employees, talent communities and candidates.

We make recruitment and workplace adjustments wherever we can, so please let us know if there's anything that we can do to support you.

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