Insight Analyst
1 week ago
Job summary
Insight, Strategy and Innovation is a newly created team. Currently the team is based in Tooting in a lively office and consists of a Head of Insight, Strategy and Innovation, along with an Insight Manager and Research manager reporting to the head. Reporting to the Insight Manager and Market Research Manager are two Insight Analysts and a Market Research Analyst. You will undertake an extensive induction and training programme and receive ongoing development to support you in your role and in achieving your future career ambitions. The Insight Analyst role is varied one; there is work that relies on your data extraction and manipulation skills with opportunities for writing code. On the creative side there is scope for creating dashboards and infographics. The work is varied and can involve profiling and segmenting donors, evaluating campaigns, predicting the impact of future events on blood stocks or answering wicked questions.
Main duties of the job
In this role you will be responsible for:Implementing a data research and analytics programme in one of the following areas: campaign evaluation, blood donor potential, data modelling Providing information to inform marketing activity, optimise campaigns, refine targeting and understand donor and session dynamicsUsing data analysis, interpretation, and modelling to deliver insights that enable Donor Management and the wider Blood Supply directorate to optimise and improve donor facing activities.You will be required to travel and spend time away from base, which will involve working irregular hours and overnight stays when required, with prior notice
About us
At NHS Blood and Transplant, were incredibly proud of the many talented people who come together every day to make our organisation the very best it can be. We have clearly defined values that are centred around offering exceptional care to our donors and their families. We take care of each other too and we focus on building our expertise so we can change lives, provide quality support and offer fulfilling careers.Its an opportunity to contribute to a unique team as part of a service that saves lives 365 days a year. We offer brilliant benefits including 27 days of holiday (plus bank holidays), a comprehensive induction and training programme, and competitive pension scheme.We are passionate about creating an inclusive workplace and aim to reflect the diverse communities we work with and positively encourage applications from all sectors of the community.Three small words, one big difference - Caring, Expert and Quality.Together we'll save and improve more lives than ever
Job descriptionJob responsibilities
Please view the attached recruitment profile which is a summary of the detailed Job Description and Person Specification.
Please also view the benefits information sheet which details the benefits of working for NHSBT and the hours of work, salary, leave entitlement etc. for this role.
Person SpecificationQualifications
Essential
Degree level qualification and significant experience relevant to role A Masters degree (or equivalent experience) in an applied numerate discipline or Marketing OR a CIM/IDM Level 7 Qualification Demonstrates commitment to own continued professional development (CPD)Experience
Essential
Experience of marketing campaign evaluation and analysis Has experience in the use of at least one of the following within a business environment: relational databases, publicly available datasets, or Reproducible Analytical Pipelines Possesses the ability to write code in at least one of Python, R, SQL, or SAS Experience of working with information technology using Microsoft Office packages (Word, Excel and PowerPoint), or equivalent Systems-
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