Digital Marketing Officer
1 week ago
Purpose
of
the
role
- Lead digital marketing for all staff recruitment working closely with the People Team.
- Managing all organic social media channels and the annual calendar.
- Developing paid digital campaigns to support occupancy and fundraising activity.
- Day to day management of the website ensuring content is kept up to date.
Key
responsibilities
Digital marketing
- Working with the People Team to develop digital advertising campaigns for staff recruitment from initial brief to execution
- Develop adhoc landing pages and specific sections of the website to maximise staff recruitment journey
- Developing paid digital campaigns aimed at maximising occupancy and fundraising.
- Ensuring a consistent tone of voice, brand look, feel and messaging across all digital channels, internally and externally
- Building our edatabase by creating compelling content for our enewsletter
- Driving engagement through our social media channels, increasing reach
- Manage and improve the charity's Google Ads Account working with the Senior Digital Marketing Officer to create monthly content plans coordinated with social media plans, as part of our wider digital strategy
- Working with the Senior Digital Marketing Officer to plan, coordinate and execute inhouse video and photo content
- Monitoring our relatives' portal to create social media posts
- Managing the website on a daily basis to ensure all content is up to date
Process
- Working with the Senior Digital Marketing Officer to plan, coordinate and execute inhouse video and photo content
- Weekly monitoring of the relatives' portal to generate social media content
- Managing the website to ensure all content is up to date, providing provide monthly reports to highlight key areas of activity
- To track all recruitment campaign outcomes, reporting on activity, monthly analytics and digital KPIs
- To follow current approval process for all projects
- To ensure content adheres to policy and legal requirements such as GDPR and appropriate permissions, and that necessary checks happen before publishing
- To ensure any images used on our website are up to date, properly tagged and appropriate to the content of the page.
Communication
- To establish excellent communication with colleagues in the People, Fundraising & Marketing Teams and throughout Royal Star & Garter
- To communicate results of campaigns and to share best practices with relevant teams
- To work effectively with the Senior Digital Marketing Officer, engaging in our management and appraisal systems.
Other
- To be a brand ambassador ensuring consistency to a range of fundraising audiences.
- To adhere to data protection legislation and to be conversant with relevant legislation and the guidelines
- To undertake other such duties as may be required and which are consistent with the nature of this role.
Person
specification
Knowledge
and
experience:
- Previous digital marketing and communications experience
- Excellent written English and understanding of writing for digital, adaptable to different styles and tone of voice for different platforms and audiences
- Experience of publishing using a Content Management System (CMS), ideally WordPress.
- Knowledge of presentation tools
- Knowledge of maintaining a digital community or social media accounts
- Knowledge of HTML, metadata and web design desirable
- Understanding of analytics tools such as Google Analytics and Facebook Pixel and experience using Adobe's Creative Cloud apps and Microsoft 365
Skills:
- Highly organised with excellent analytical skills
- Good copywriting and editorial skills
- Multimedia production skills desirable.
Other:
- Datadriven, you take pride in your own work and the difference it makes
- Be willing to work flexibly, including out of hours social media cover some evenings and weekends, with appropriate notice.
- To be able to work in our other three sites when required our Homes in Surbiton, Solihull and High Wycombe
Personal characteristics should include:
- Enthusiasm and passion for our work and a commitment to our values
- A positive upbeat attitude
- A team player who enjoys collaborating
- A selfstarter with energy with a passion for learning new things.
With love
We carry out our work with love, care and compassion
Living positively
We are optimistic in everything we do, supporting veterans and their partners in leading happy and fulfilled lives
As a family
We work and live as one team, one family, one community
Standing in their shoes
We show admiration and respect for people and never forget what they have done
Take courage
We are not afraid to do what's right and what is needed
**We reserve the right to update and amend this job description to ensure it accurately reflects the role. This will be agreed in consul
-
Digital Designer
1 week ago
Solihull, Solihull, United Kingdom Digital Waffle Full time £40,000Job Role: Digital DesignerPlease double check you have the right level of experience and qualifications by reading the full overview of this opportunity below.Salary: £40,000Location: Solihull, on-siteCompany Overview:A leading provider of automotive solutions and services, specialising in the wholesale distribution of high-quality motor vehicles and parts...
-
Digital Designer
1 week ago
Solihull, Solihull, United Kingdom Digital Waffle Full timeJob DescriptionJob Role: Digital DesignerSalary: £40,000Location: Solihull, on-siteCompany Overview:A leading provider of automotive solutions and services, specialising in the wholesale distribution of high-quality motor vehicles and parts to dealerships and retailers across the country is seeking a Digital Designer to join the marketing team. As a Digital...
-
Digital Designer
1 week ago
Solihull, Solihull, United Kingdom Digital Waffle Full timeJob Role: Digital DesignerEnsure all your application information is up to date and in order before applying for this opportunity.Salary: £40,000Location: Solihull, on-siteCompany Overview:A leading provider of automotive solutions and services, specialising in the wholesale distribution of high-quality motor vehicles and parts to dealerships and retailers...
-
Digital Designer
1 week ago
Solihull, Solihull, United Kingdom Digital Waffle Full timeJob Role: Digital Designer Salary: £40,000 Location: Solihull, on-site Company Overview: A leading provider of automotive solutions and services, specialising in the wholesale distribution of high-quality motor vehicles and parts to dealerships and retailers across the country is seeking a Digital Designer to join the marketing team. As a Digital...
-
Digital Analyst
1 week ago
Solihull, Solihull, United Kingdom Digital Waffle Full timeAn automotive supplier based in Solihull is on the hunt for a Digital Marketing Analyst to join ranks and revolutionise data best practice across all brands in the business. This role is perfect for someone with around two-three years of Marketing Analyst experience, who is happy to work in an autonomous role, with all levels of seniority throughout the...
-
Head of Media and Digital
1 week ago
Solihull, Solihull, United Kingdom Digital Gurus Full time €75,000This range is provided by Digital Gurus. Direct message the job poster from Digital Gurus Senior Recruiter at Digital Gurus | Digital Performance Marketing Head of Paid Media Head of Paid Media | Remote First | Boutique Agency | Up to €75k + Benefits | Must be based in Republic of Ireland and have RTW in Republic of Ireland Fully Remote Digital Gurus...
-
Digital Marketing Specialist
1 week ago
Solihull, Solihull, United Kingdom DS Smith Full timeAbout the roleAre you a vibrant digital marketing specialist and seeking a new challenge?This role is a crucial part of the Marketing team, as it is responsible for increasing the engagement and reach to our target audiences through our digital channels. Supporting the UK Marketing and Communications Manager, you will be developing and executing digital...
-
Senior Marketing Analyst
1 week ago
Solihull, Solihull, United Kingdom Digital Waffle Full time £55,000An automotive supplier based in Solihull is on the hunt for a Digital Marketing Analyst to join ranks and revolutionise data best practice across all brands in the business. This role is perfect for someone with around two years of Marketing Analyst experience, who is happy to work in an autonomous role, with all levels of seniority throughout the...
-
Marketing Analyst
1 week ago
Solihull, Solihull, United Kingdom Digital Waffle Full time £50,000An automotive supplier based in Solihull is on the hunt for a Digital Marketing Analyst to join ranks and revolutionise data best practice across all brands in the business. This role is perfect for someone with around two years of Marketing Analyst experience, who is happy to work in an autonomous role, with all levels of seniority throughout the business....
-
Head of Marketing
1 week ago
Solihull, Solihull, United Kingdom Medihive Full timeWe're thrilled to be looking for a skilled and enthusiastic Head of Marketing to become part of our team. Medihive, an Irish healthtech organization highlighted on Deloitte's Fast 50 list, boasts profound clinical and technical know-how. With remarkable growth rates in recent years and substantial financial support from prominent investors, we're...
-
Head of Paid Media
1 week ago
Solihull, Solihull, United Kingdom Digital Gurus Full time €75,000This range is provided by Digital Gurus. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range Direct message the job poster from Digital Gurus Senior Recruiter at Digital Gurus | Digital Performance Marketing Head of Paid Media Head of Paid Media | Remote First | Boutique Agency | Up to...
-
Digital Channel Director
1 week ago
Solihull, Solihull, United Kingdom Exodigital Full timeJoin us as our Digital Channels Director , responsible for the strategy and delivery of all marketing through digital channels globally. Your mission?To deliver a smooth offsite to onsite experience, to maximise customer and revenue growth. Reporting to the Chief Digital Officer, you will be driving a robust strategy to ensure consistency, with...
-
Marketing Producer
1 week ago
Solihull, Solihull, United Kingdom BNP Paribas Full timeMARKETING PRODUCER (JOB NUMBER:MAR000735)Job Title: Marketing Executive (FTC)Location: Solihull - Hybrid workingHours: PermanentA bit about us:At BNP Paribas Personal Finance, we're part of a global bank and are proud to be a Top Employer UK 2023, providing a great place to work in an open and inclusive environment.We're here to provide simple and...
-
Marketing Manager
1 week ago
Solihull, Solihull, United Kingdom Bell Cornwall Recruitment Full timeMarketing ManagerSolihull, Birmingham£38, ,000 p/aSheridan Maine are delighted to be working with a reputable Legal 500 firm based in Birmingham. They are looking for a motivated and diligent Marketing Manager to join them in their Solihull office.Duties and responsibilities of Marketing Manager include (but are not limited to):Responsible for managing the...
-
Marketing Analyst
1 week ago
Solihull, Solihull, United Kingdom Heathcote Recruitment Group Full timeWe are pleased to be working with a UK leading automotive group as they look to recruit a Digital / Marketing Analyst to join our client's dynamic team.As a Digital / Marketing Analyst, you'll play a vital role in leveraging data to drive informed decision-making and shape our digital strategy. With a minimum of 3 years of experience, you'll ideally be...
-
EHS Consultant
1 week ago
Solihull, Solihull, United Kingdom Infopro Digital Full timeInfopro Digital group are recruiting for an EHS Consultant Specialist on a permanent for its subsidiary Red-on-line to be based in Ireland. Red-on-line (subsidiary of the Infopro Digital group) offers an all-in-one support solution for management systems (software, expertise, content) in EHS in more than 85 countries. Red-on-line offers an all-in-one...
-
Marketing Specialist
1 week ago
Solihull, Solihull, United Kingdom CV (Christian Vision) Full timeWe are looking forA fun, friendly and dynamic Marketing Specialist who loves Jesus and has a burning desire for people to come to know him as Lord and Saviour. You are a talented and reliable graphic designer, always up to date with the latest design trends and extremely competent in the coordination of social media projects for YouTube, Instagram, and...
-
Marketing Manager
1 week ago
Solihull, Solihull, United Kingdom Ernest Gordon Recruitment Full timeMarketing Manager (Generalist / Law Firm)£40,000 - £45, Days Holiday + Buy and Sell Holiday + Healthcare + Pension + DISSolihullAre you a experienced Marketing Manager with a background in professional services looking to advance your career within a highly successful law firm looking for an autonomous and career progressing opportunity, where you will...
-
Solihull, Solihull, United Kingdom CV Screen Full time £35,000A talented Marketing Communications Executive is required for a leading supplier of B2B products to the UK and worldwide for a position based in Redditch. This position will create highly engaging content across social media, email marketing, websites and promotional content where required. The successful candidate will deliver effective marketing campaigns...
-
Marketing & Communications Executive
1 week ago
Solihull, Solihull, United Kingdom MAN Commercial Protection Full timeMAN Commercial Protection have an exciting opportunity for a Marketing & Communications Executive to join us at our busy Head Office in Solihull. Key Responsibilities:Manage and maintain social media channels - ensure content is appropriate, consistent and in keeping with the brandCurate and distribute internal communications including company updates and...