Digital Advertising Strategist
2 weeks ago
Job Description:
Digital Advertising Strategist
Pattern is a leading ecommerce accelerator headquartered in the Silicon Slopes tech hub in Utah, with offices in Asia, Australia, Europe, Middle East, and North America.
Pattern recruits talent from top tech companies including Amazon, Apple, Google, eBay, Oracle, and Adobe and hires the best of the best.
Pattern is expanding, and we are looking for a Digital Advertising Strategist to join our European Team in London to support the scaling of the business by driving the performance of the brands we represent on Amazon and other Marketplaces.
What is the day in the life of a Digital Advertising Strategist?- Hands-on execution and optimisation of SEM accounts- Test, scale and optimise campaigns in Amazon Ads and other retail media and other channels including but not limited to Google Ads, Meta, Instagram and Tiktok Ads and Affiliates.- Analyse and optimise existing campaigns including campaign structure, keyword research, negative keywords, bid adjustments, creating new campaigns, writing compelling ad copy, audience targeting and any other optimisation required to drive revenue and sales.
What will I need to thrive in this role:
- Minimum of 1-2 years' experience in a hands-on Search Engine Marketing role, preferably within an agency
- Fluent in German and English (written & spoken)
- 2:1/1st degree or above
- Excellent verbal and written communication skills
- Experience executing campaigns across SEM (including AdWords, Amazon sponsored Ads)
- Experience executing remarketing, prospecting and paid social campaigns is a bonus
- Excellent attention to detail
- Analytical with an eye for insights
- Proficient in Excel, PowerPoint, Google Analytics and data interpretation
- Experience working with retail/ecommerce clients (desirable)
We are looking for individuals who are:
- Game Changers
- Someone who looks at problems with an open mind and shares new ideas with team members, regularly reassesses existing plans and attaches a realistic timeline to goals, makes profitable, productive, and innovative contributions, and actively pursues improvements to Pattern's processes and outcomes.
- Data Fanatics
- Someone who recognizes problems and seeks to understand them through data, draws unbiased conclusions based on data that lead to actionable solutions, and continues to track the effects of the solutions using data.
- Partner Obsessed
- Someone who is partner obsessed clearly explains the status of projects to partners and relies on constructive feedback, actively listens to partner's expectations, and delivers results that exceed them, prioritizes the needs of your partners, and takes the time to create a personable experience for those interacting with Pattern.
- Team of Doers
- Someone who is a part of team of doers uplifts team members and recognizes their specific contributions, takes initiative to help in any circumstance, actively contributes to supporting improvements, and holds themselves accountable to the team as well as to partners.
What is the hiring process?- An initial phone interview with Pattern's talent acquisition team.- An interview with a hiring manager.- A 2nd stage interview with a case study in the form of presentation.- A 3rd stage interview with a VP.- A final interview with the European General Manager.
Why should I work at Pattern?
Pattern offers big opportunities to make a difference in the ecommerce accelerator industry We are a company full of talented industry experts that evolves quickly and often, we set big goals and work tirelessly to achieve them, and we love our Pattern family.
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