Pr Coordinator, Ugg

7 days ago


London, Greater London, United Kingdom Humanity Full time
Company Description

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Company Name:
Colten Care

Job Description:

PR Coordinator, UGG

At Deckers Brands we don't just create shoes, we create lifestyles. We are about opportunity. Opportunity to create, to grow and to have an impact. We want all our people to be as successful as they can be, to reach their full potential.

Here at Deckers, we want to positively impact the world, whether that be with our Be Good, Do Good community involvement, or through employing sustainable business practice and socially responsible operations. How we continue this journey is down to our 3,000 strong global team, across our five brands (UGG, Hoka, Teva, Sanuk and Koolabura by UGG). No matter where you are based within our team, we are committed to helping our people thrive. We will offer you a generous employee benefits package, as well as health, wellness, and career development support.

COME AS YOU ARE
We believe that the company you build is defined by the company you keep. We believe that a diverse, inclusive culture drives creativity and success.

We believe that open hearts and minds together can unleash the potential of a brilliant mix of people—in every corner of Deckers.

We strive to create a workplace that values ALL people, where we embrace differences, and everyone feels empowered to bring their full, authentic selves to work.

Because the more perspectives we share, the better we can be.

The Role:


The PR Coordinator plays an active role in the day-to-day execution of PR/influencer activity within the UGG EMEA PR team, supporting the delivery of first-class press, influencer and brand collaboration activity to enhance brand awareness, drive value for partners and engage the consumer.


As a key member of the regional Marketing team, this role supports the PR & Communications Manager in all areas of PR strategy and execution and partners closely with all internal marketing counterparts, cross-functional leaders.


Your Impact:

  • Editing and distributing press releases and other PR collateral including look books and product alerts
  • Oversee and manage all aspects of coverage monitoring and reporting for PR and Influencer coverage including tracking tools, agency documents, and weekly / monthly and quarterly report templates
  • Act as agency point of contact for all key markets, providing timely updates and leading weekly calls
  • Efficiently collate and share product and campaign story assets for external agencies and partners
  • Own end to end management of samples and seeding stock including pre and in season ordering, organising and tracking
  • Assist the team in all briefing and sign off processes including but not limited to preseason planning, event activation and VIP/influencer talent scope of works.
  • Provide event support as needed (retail, press and influencer)
  • Be a central point of contact within the wider marketing department, acting as the go to for all PR and Influencer updates and queries
  • Stay abreast of best practices, industry trends and news, and share findings with team
  • Assist the team with budget tracking, PO raising and other Adhoc requests

Who You Are:

  • Energetic, resourceful, and has an handson approach to tasks
  • Enjoys working in a busy, fast paced environment
  • Exceptional organisational skills and excellent attention to detail
  • Able to meet tight deadlines and pivot plans
  • Interest and knowledge in current trends and able to scan external environment

We would Love to Hear from People with:

  • Experience in PR, ideally within fashion, lifestyle either inhouse or agency
  • Proficiency in Microsoft Applications
  • Excellent written and verbal communication skills
  • Has strong copywriting skills
  • Has the ability to build strong and meaningful relationships with key stakeholders both internally and externally and to become a trusted representative of the PR team
  • Can multitask and juggle several ongoing projects at once, adapting to changing plans and deadlines as needed
  • Interest and knowledge in current trends, VIP's and Influencers

What We Will Give You:

  • Competitive Pay and Bonuses
  • We've created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they're valued.
  • 33 Days Holidays & some time away from work on top of generous holiday allowance, we can generally take advantage of half day Fridays providing our work is finished for the week.
  • Extras, discounts, perks & volunteering opport

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