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Paid Social Director
3 months ago
Job Description
The Paid Social Director will be part of the channel leadership team for the Ex-US hub for excellence. This will involve leading and evolving the Paid Social operational excellence for the account as well as best in class buying, in-platform QA, optimisations and reporting. The Paid Social Director will also need to be able to lead and manage a large delivery team.
Facilitating the team for growth and forging an environment that the team can produce best in class campaign delivery and management across multiple markets. Directly responsible for the development of the Paid Social Account Manager. Proactively working with the Operations Leads to continuously identify and implement enhancements to processes. Responsible for refining strategic approach by designing a measurement roadmap, executing test & learns, pitching activity on new platforms. Leads on client education of all channel/market developments and oversees the planning output of the team. Develop the account, consistently increasing spend and platform, product and technology adoption.Qualifications
Experience planning, managing and activating large volumes of multi-market brand and mid funnel campaigns on all global Paid Social platforms. Have used tech partners, brand safety, verification and data providers, such as Sprinklr, Smartly, DV, IAS, Moat, Nielsen etc. Excellent knowledge of first and third party measurement solutions and up to date with incoming industry changes around privacy and identity. Managed a global client and team.