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Senior Manager of Communications
3 months ago
Make an impact at Goodwin, where we partner with our clients to practice law with integrity, ingenuity, agility and ambition. We are in the business of building authentic, long-term relationships with our clients, who are some of the world's most successful and innovative investors, entrepreneurs and disruptors in the life sciences, private equity, real estate, technology and financial industries, and where they converge. Our immersive understanding of these industries – combined with our expertise across high-stakes litigation and dispute resolution, world-class regulatory compliance and advisory services, and complex transactions – sets us apart. Our Global Operations Team – all business professionals of the firm – was named the "Best Business Team" by The American Lawyer.
The Senior Manager of Communications will lead public relations and communications activities across the United Kingdom and Europe, serving as a trusted media relations adviser and collaborator to the firm's lawyers and business professionals. This position is instrumental in planning and executing impactful media campaigns to elevate the firm's visibility in the region.
What You Will Do:
- In partnership with global Director of Communications and Managing Director of Client Development for Europe and Asia, and in consultation with Office Chairs, assess, and – as necessary – revise and reformulate the firm's public relations strategy in the United Kingdom and across Europe. Lead the execution of the strategy.
- Coordinate and manage all public relations activities for the firm's United Kingdom (Cambridge and London), Germany (Frankfurt and Munich), Paris, and Luxembourg offices, including liaising with external PR agencies to identify and implement strategic media relations and communications initiatives that enhance the firm's brand.
- Develop a deep understanding of the firm and stay informed on industry trends to proactively identify strategic media opportunities that resonate with the firm's core practice areas.
- Build and maintain strong relationships with key journalists across business, legal, and trade press, leveraging these connections to generate and pitch story ideas that highlight the firm's expertise.
- Coordinate with both local client development teams and PR and marketing colleagues globally, sharing information and ensuring consistent messaging.
- Support day-to-day public relations activities, including drafting, editing, and proofreading a variety of external communications materials, awards and surveys.
- Oversee coordinated approach by European client development teams to legal directory submissions. Establish meaningful relationships with key stakeholders at directories, collate annual results and refine firm approach to submission process.
- Work alongside global social media team to ensure consistent and targeted use of social platforms to elevate Goodwin brand.
- Train and prepare partners for media interactions and identify strategic writing opportunities that align with marketing and client development efforts.
- Assist in establishing metrics and feedback mechanisms to measure the success of communication strategies and tactics.
- Partner with Office Chairs across the European offices on local communications needs and initiatives, on an ad hoc basis and including speechwriting, ghostwriting, issues management, communications strategy and counseling.
Who You Are:
- 7+ years of corporate communications or agency media relations experience (preferably in the legal/professional services sector).
- BA, BS or equivalent.
- Strong experience in public relations, preferably in the professional services or corporate communications sectors, with a focus on managing PR activities across multiple European countries.
- Excellent writing, editing, and data analytics skills.
- Strong communication and presentation skills.
- Strong research and information-gathering skills; ability to create media pitches on a broad range of complex topics.
- Ability and willingness to build strong relationships and collaborate across Goodwin's global marketing and client development teams and to navigate across a matrixed organization.
- Strong project management and process implementation skills.
- Excellent project management abilities and impeccable attention to detail.
- Proficient in Microsoft Word, Excel, and PowerPoint.
Goodwin Procter LLP is an equal opportunity employer. This means that Goodwin Procter LLP considers applicants for employment, and makes employment decisions without unlawful discrimination on the basis of race, color, gender, gender identity or expression, age, religion, national origin, citizenship status, disability, medical condition, genetic information, marital status, sexual orientation, military or veteran status, or other legally protected status.
