Content Creator

1 week ago


Telford, Telford and Wrekin, United Kingdom Golden Bear Products Full time
We're excited to be recruiting for the role of
Content Creator.

In this initial 3-month contract role (with the potential to transition to permanent) you'll work closely and in tandem with the Marketing Manager and Brand team to maximise sales through online channels of our partner retailers, our own website and social media channels through the most effective and impactful creation and presentation of our product digital content.


What will you be doing day to day, you ask?

  • You'll be a digital content mastermind: conceptualising, creating, developing, and editing all social content for Instagram, Facebook & TikTok that aligns with the individual brand voice and objectives. Tap into trends, and experiment with different video styles, techniques, and formats to keep content fresh and appealing to diverse audiences.
  • You'll be a total analysis nerd: write up weekly reports on trends, keywords, hashtags, audiences, TikTok sounds and popular content.
  • You'll be a friendly, supportive face: collaborate closely with our Marketing & Brand team to understand campaign goals and messaging, translating them into visual narratives.
  • You'll be determined to outdo the competition: weekly insights on competitor content.
  • You'll live, sleep, and breathe social media: update and maintain the Golden Bear social channels (TikTok, Facebook & Instagram).
  • You'll know how and when to be agile: manage our paid social campaigns, optimise messaging/creatives, and target the correct audiences.
  • You'll be a visual whizz: support the Assets Coordinator by assisting with photoshoots, model recruitment, creative ideation, and asset production.
  • You'll be a conversion King or Queen: construct welldevised social media marketing plans and content framework that ties in with the brand's promotion strategy, engagement strategy, conversion strategy, brand awareness strategy.
  • You'll buzz off a good

ROI:

ensure social media is aligned to support overall brand and business objectives, providing ROI and ensuring a good mix of brand and product messaging is maintained.


  • You'll know a good influencer when you see one: manage influencer database to include micro and macro influencers and make recommendations of partnerships to Brand Managers. Instigate and complete influencer outreach and create a definitive list for sampling.
  • You'll know the difference between your ABC's and

SEO:
use SEO best practices to drive traffic to Golden Bear's digital channels.

Ready to join the family?

  • You'll be a proven
    Expert in the online arena, with the ability to generate unique and original ideas which is crucial for standing out in a crowded online space, and agile to react to new trends and technologies.
  • You'll have an avid interest in your market and staying current with industry trends and pop culture to help you create relevant and timely content.
  • You'll possess a detailed working knowledge of social media and Digital Marketing channels and a proficient understanding of how search engines work and optimising your content for search to significantly boost your visibility.
  • You'll be experienced in videoediting and graphic design software.
  • You'll have strong analytical skills with excellent attention to detail and the ability to accurately read your audience.
  • You'll thrive on
    Being Accountable for the successful delivery of your role and will have a demonstratable history of success in creating social content. You're proactive and entrepreneurial with the determination to consistently deliver your proven track record is reflective of this.
  • You'll have the enthusiasm and drive to
    Achieve at Pace while being curious and comfortable to
    Reach for the Stars through challenging the status quo.
  • You'll be an excellent communicator who is able to convey messages clearly and effectively through your content. You'll have an honest, positive, and friendly approach. You're comfortable expressing opinions and providing information/key points clearly and respectfully, taking care to manage your impression on others. You'll use this strength to influence the business at all levels.
  • You'll be a reliable team player who is professional and collaborative a
    One Family approach.

Does a job at Golden Bear Toys float your boat?
We know it's tricky to showcase your skills in a word document.

So for this role, it'd be great to see your CV, but we'd love for you to blow us away with a portfolio of your work.

Alternatively, you could create a sample social media campaign plan that aims to elevate the Golden Bear brand on Instagram & TikTok.


Top tip:
be creative and think outside the are no wrong answers

No agencies please

Job Types:
Full-time, Fixed term contract, Temp to perm

Contract length: 3 months

Pay:
Up to £28,000.00 per year

Benefits:

  • Casual dress
  • Company events
  • Company pension
  • Cycle to work scheme
  • Employee

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