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3 months ago
If so, Better Placed are currently recruiting for a Financial Services business who are now seeking a Product Marketing Manager to join their ever growing team.
Key Responsibilities:
- Establish opportunities to expand and improve the product positioning
- Build compelling product related content for use across all marketing platforms
- Identify opportunities to enhance or extend the existing Financial Services product suite
- Ownership and accountability of the endtoend customer journey, identifying opportunities to optimise performance and drive a costeffective customer acquisition.
- Ensure that sales and marketing channels are well equipped
- Influence effective pricing strategies using your knowledge of the Financial Services marketplace.
- Maintain a strong knowledge of the market opportunity, emerging trends, competition, product capabilities, and customer wants and needs
- Identify and quantify benefits to current product improvements
- Be the conduit between Marketing and Sales, ensuring partner and consumer needs are met.
Key Requirements:
- You must have experience in a Financial Services product development role and a clear understanding of both consumer and partner firm needs.
- Ability to liaise, interact and build strong relationships with senior sponsors and stakeholders
- Quickly and accurately identify any issues or risks associated with a product or direction, raising the alarm when necessary to discuss with other key stakeholders.
- Be commercially aware, have a proven background in business case development and demonstrable drive to improve performance.
- Strong influencing and decisionmaking skills.