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Paid Media Executive
3 months ago
- Plan, research, develop and implement paid campaigns for our range of clients across Paid Search and Paid Social platforms
- Oversee the delivery of effective paid campaigns
- Use data analysis software such as Google Analytics to review and interpret data for websites and campaigns.
- Define, measure, and evaluate relevant paid media KPIs
- Carry out thorough, analytical reporting on all campaign activity in a proactive manner
- Look to implement new technologies to improve efficiency and quality of output
- Suggest new campaign initiatives based on previous campaign performance and client objectives
- Keep up to date with Paid Search techniques and recommendations, and share that knowledge with the wider team
- Conduct indepth keyword and website research to inform campaign focuses and audience targeting
- Paid Social experience isn't essential, but we are looking to add Paid Social management to this role over time so a desire to learn is key
- Is self motivated
- Has experience running Paid Search campaigns across a range of budgets
- Is comfortable presenting results to and liaising with, internal team members and clients
- Has an analytical mind
- Has good experience in Google Analytics
Benefits:
- 33 hour, 4 day week as standard
- 28 days holiday plus bank holidays (pro rata'd to a 4 day week)
- Hybrid working with a mix of at home and in office
- Lovely offices with panoramic views of Harrogate, 5 minute walk into town centre, 10 minute walk from train & bus station
- Pension contributions
- A Macbook: to use around the office and at home A relaxed working atmosphere with a friendly bunch of people
- Regular social events