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Media Planning Assistant
6 days ago
Media Planning Assistant
Media Team:
Group Marketing
Permanent, Full Time
Office Location:
White City, London (Hybrid)
Closing Date: 5th March 2023
Why you should join us
We connect with millions of people every day, make content they can't get enough of and reflect and shape the world we live inand we do all this through the power of creativity.
We will be a digitally led entertainment and media company that creates and brings brilliant content to audiences, wherever, whenever and however they choose.
This role entails
This role will work across a portfolio of channels/service brands and will provide support for the Media Planners and Strategic Media Planners responsible for producing, implementing & driving forward multi-media promotional & navigational strategy.
Key responsibilities
- Assist in the creation of promotional campaigns for ITV programmes, products and services
- Working across a variety of areas to drive viewing through promotional and navigational on air activity
- Integral in navigating viewers and maintaining audiences to a channel or channel group
- Liaising between various departments (presentation, creative, channel, marketing, sales ) to ensure that all required administration is completed and that all required promotional assets are secured in an appropriate and timely manner
- Provide audience, campaign and inventory analysis through effective use of industry audience research data systems
- Provide support for the Media Planner in delivering campaign targets in line with marketing prioritisation
- To source and update required tracking of various reports that aid the successful implementation of onair eg Programme duration variance, use of promotional airtime, audience response to navigation
- Operational Continuity Duties include: entering tx & title information into Clarity; scheduling of continuity items; generating menus, end credit promotions and IPP's of appropriate duration in liaison with Production; allocation of generic voice over material; point of contact for Compliance (eg warning announcements); point of contact for Production companies re end credit delivery dispensation.
To be considered for this opportunity you will need to demonstrate the following skills:
Minimum role criteria:
- Highly numerate
- Ability to process large amounts of data
- Ability to create reports that are insightful and relevant
The Key role criteria is as follows:
- Excellent attention to detail
- Ability to manage time and prioritise workload
- Good communication skills
- High level of competence at Excel and PowerPoint (or equivalent)
- Understanding of both TV and internet audience behaviour
Closing Date: 3rd March 2023
What we can offer
At ITV all of our eligible employees get an annual bonus. We're a living wage employer - in fact we were the first UK broadcaster to sign up.
We look after our people at every stage of their career and through different life events.
We provide all employees with digital health services, wellbeing support, income protection cover and life assurance, as well as enhanced family leave and pay.
We help everyone save today and also for tomorrow, with brilliant deals on high street and online shopping, a savings plan with the opportunity to buy discounted ITV shares and our DC Pension Plan, which ITV will also contribute to.
Plus, you can choose from a range of benefits to suit your lifestyle, from buying up to six weeks of extra holiday a year, private healthcare or a health cash plan, to saving money on a bike, gym membership or a brand-new low-emission car.
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