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Content Specialist
3 months ago
Do you enjoy collaborating with various departments?
Are you passionate about improving and streamlining lead generation?
Want to be part of a Digital Marketing team?
If you are still reading... keep going
The basics...
- Supporting the Digital Content Manager to action and deliver priority Digital Marketing projects like website content optimisations, content audits and recommendations across
- Rentokil Initial and its subsidiary brands globally.
- Working across different internal Rentokil Initial teams
- Crossfunctional collaboration to support the optimisation of content in key regions
- Liaising with the local markets to collate all of the necessary information required for contentrelated projects
- Management of contentrelated documentation and comms with internal teams and key markets to ensure that action progress and project plans are tracked
- Actioning insights generated by other Digital Marketing areas
- SEO, Paid Search, UX/CX, CRO
- Support roll out and implementation of technical SEO recommendations to support local search performance.
Requirements:
- Experience in working for a global organisation.
- Experienced in writing optimised web copy for B2B and B2C audiences.
- Experience in content promotion and amplification through inbound marketing is an
- Familiarity with SEO best practices, including keyword research & analysis and trends data.
- Nice to have: Experience in Google Analytics, including reporting and measuring campaign
- Nice to have: Fluency in another language would be desirable.
- Experience within a B2B business and preferably in a service industry.
Benefits:
- Competitive salary
- Hybrid working
- Rentokil Initial Reward Scheme
- 23 days holiday, plus 8 bank holidays
- Employee Assistance Programme
- Death in service benefit
- Healthcare
- Free parking