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Contract - Web Analyst
3 months ago
WEB ANALYST - HIGHER EDUCATION (CONTRACT)If you are considering sending an application, make sure to hit the apply button below after reading through the entire description.
£A London University is looking to improve their visibility of Student Journeys, from prospective to active students, by adding a Web Analyst to their Digital team.
Conduct A/B tests, analyse results, and optimise website performance.- Develop and maintain SQL queries for data extraction and manipulation.
- Create interactive and insightful dashboards using SQL and BigQuery.
- Collaborate with cross-functional teams to identify key performance indicators and metrics.
- Provide actionable insights and recommendations to improve website usability, conversion rates, and overall user experience.
- Stay updated on industry trends and best practices in web analytics and data visualization.
- Proficiency A/B testing and personalisation.
- Strong SQL skills with experience in querying and manipulating large datasets.
- Familiarity with BigQuery or similar big data platforms.
- Proficiency in data visualisation tools like Looker Studio.
- Ability to work independently and meet project deadlines.
