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Senior Marketing Manager
2 weeks ago
Birmingham
up to £70k DOE
A fantastic opportunity to join an industry leading, professional services firm has arisen, and it couldn't be a more exciting time to join.
With big growth plans for 2023 and the opportunity to grow your career and make your mark, this is the perfect opportunityfor an experienced and curious Senior Marketing Manager to get their teeth into.
In this role, you will have the opportunity to drive the marketing strategy and plans, working on a variety of projects ranging from multichannel integrated campaigns and thought leadership to high profile client events.
Key responsibilities:
- Working with the Head of Regions Marketing to develop and implement a regions marketing strategy and plan, which also aligns to the growth priorities of the firm.
- Working with the local Regions Leader and local Regions Head of Sales to understand commercial objectives and tailor marketing strategy to deliver outcomes.
- Responsible for overseeing the value and impact of campaigns and activities capturing, analysing and developing recommendations based on multiple data sets.
- Proactively seek new channels to market and innovate to engage with audience in different ways.
- Working with teams to develop timely, relevant and engaging content for key audiences.
What skills we are looking for:
- A commercial approach, bringing an understanding of how marketing activity translates to business outcomes.
- Experienced in marketing planning, strategy, programmes and campaigns
- Excellent communication, writing and facilitation skills are essential as is the ability to liaise, influence, challenge effectively and build relationships at senior management, peer and team level.
- Proven track record in content development and a sound understanding of multichannel marketing techniques (ideally within professional services or related sectors).
- Strong analytical ability, with experience of capturing, analysing and developing recommendations based upon complex ROI data sets.
- The ability to implement both strategic and tactical initiatives, and to manage multiple projects.
Birmingham
up to £70k DOE
This role would suit somebody who is a Senior Marketing Manager, Regional Marketing Manager, Senior Marketing Specialist, Marketing Specialist.
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