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Programmatic Account Executive

3 months ago

London, Greater London, United Kingdom Havas Group Full time
Hybrid

Agency:
Havas Media Group

Job Description Summary:

Job Description:

  • Programmatic Executive

Reporting To:
Trading Manager

  • Office Location: The HKX Building, 3 Pancras Sq, London, N1C 4AG, U.K.

About us:
Havas is one of the world's largest global communications groups, operating in over 100 countries.

The Group is made up of two major divisions:
Havas Creative Group (the creative agencies) and Havas Media Group (HMG), the media agencies.

Our ambition is to be the UK's most integrated, agile media and marketing services group with data, content and entertainment at our core.

It's an exciting time for the business, with our recent move to the new 'Havas Village' in King's Cross, where all UK agencies sit under one roof and share one common purpose; to bring media and creative closer together for the benefit of our clients.


About Havas Media:

  • Havas Media is a strategic media and marketing agency designed to create Meaningful Brands by reimagining valuable experiences. We believe that brands need to reconnect with consumers and approach marketing differently in order to be meaningful today and tomorrow. Our smart thinking around enhancing customer experiences means we deliver high performance, highly optimised userfirst solutions to deliver more measurable, meaningful experiences between brands and people.
The Role

Key Responsibilities

  • Daily campaign pacing adjustments to deliver campaign budgets and ordered units
  • Daily campaign optimisation using BI (Business Intelligence) tools and excel based data analysis.
  • Daily reporting updates to Trading Team
  • Weekly analysis of programmatic dimensions and optimisation testing
  • Weekly update of the Hub's brand safety tools including blocklists
  • Weekly reports of management statistics for their campaigns (performance, pacing etc.)
  • Weekly reports of optimisation and customer insights
  • Ad hoc reporting requested by Senior Traders
  • Familiarity the Hub's major trading platforms
  • Develop optimisation strategies across a variety of blue chip advertisers
  • Deploy testing methodologies on campaigns under the direction of Senior Traders
  • Actively take part in new product testing and implementation; proactively feedback to Trading Manager and local head.
  • Develop an understanding of the wider programmatic ecosystem and the modern media agency

Who we're looking for:

  • A school leaver or graduate with a degree in an analytical or quantitative discipline
  • Highly numerate and comfortable with data processing and interpretation
  • Interested in technology and motivated to learn more about new technology developments.
  • A keen problem solver
  • Good attention to detail and process orientated
  • Strong work ethic, selfmotivated and able to take the initiative
  • Previous active experience with data processing and analysis platforms (for example in banking sector or during degree projects) desirable, but not required

Skills:

Contract Type:
Permanent


Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination.

We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.