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Paid Media Account Director, Luxury

3 months ago


London, Greater London, United Kingdom Croud Full time

ROLE OVERVIEW

  • Croud is a digital marketing agency with a unique business model, recently recognized as Sunday Times Best Place to Work 2023.
  • In 2021, Croud acquired VERB Brands. As part of a thrilling rebrand, VERB will now be known as Croud Luxe.
  • Croud Luxe specializes in full-service performance marketing solutions and collaborates with globally renowned luxury and premium brands such as Flannels, Calzedonia, Aston Martin, The Ritz, Maybourne Hotel Group, and more.

We are seeking an experienced Paid Media professional from an agency background who is enthusiastic about luxury retail and proficient in strategy and activation.

Joining our team, you will lead the paid media strategy for high-profile clients, driving their digital growth across paid search, paid social, and programmatic.

Work closely with these prestigious clients in the luxury sector, assisting them in constructing a robust digital framework to adapt to industry changes and meet business KPIs.

Build and manage the relationship between Croud Luxe and your client, oversee your team, and take full ownership of campaigns from planning to optimization.

Ensure continuous growth by setting clear KPI targets and action plans to achieve them. Croud operates with a hybrid working model, allowing flexibility between office and remote work.

RESPONSIBILITIES

  • Provide senior leadership and strategic direction across the agency's client portfolio.
  • Develop and nurture strong client relationships.
  • Identify optimal investment opportunities for client growth.
  • Support the Paid Media team and collaborate with Account Directors.
  • Ensure high-quality work aligned with agency values.
  • Delegate work effectively across teams.
  • Coach and guide team members for career development.
  • Stay updated on industry trends and innovations in the luxury sector.
  • Lead meetings, deliver insights, and reports to clients.
  • Collaborate with key stakeholders to align on strategies.
  • Generate creative ideas to enhance client performance.

PERSON SPECIFICATION

To succeed in this role, you should have:

  • Strong background in paid social or programmatic, preferably with knowledge in Paid Search.
  • Experience in advanced campaign management and reporting features.
  • Ability to navigate clients through complex data ecosystems.
  • Self-motivation, leadership skills, and time management.
  • Attention to detail, organizational skills, and multitasking abilities.

COMPANY BENEFITS

  • Clear path for career progression.
  • Development opportunities and regular performance reviews.
  • 25 days of annual leave with the option to purchase more.
  • Hybrid working model and annual performance bonus.
  • Health and wellbeing contributions and Cycle to Work scheme.
  • Various perks including social events, peer recognition, and learning platforms.
  • Equal opportunity employer with inclusive policies.