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Digital Analytics Specialist
4 months ago
- Adobe Target
- Sheffield / Birmingham 12 months**Our client, a market leading multinational technology company are looking for an
Digital Analytics Specialist, to join them
.The assignment is an initial
12month contract and can offer a competitive daily rate.
Role Ove In this job, you'll be accountable for delivery of actionable insight and analysis across the Digital area of the Consumer, using data from across a wide range of sources.
Your output supports decision making for our key stakeholders through quality and actionable insights to deliver a holistic customer view, while also working closely with the rest of data and decisioningto ensure best practices are shared across the team.
Responsibilities to Include:
- Drives decisionmaking using the power of data and insights
- Develops strong relationships with our internal customers across the business, to help them drive their KPIs.
- Produces highquality, actionable insights to understand customer interactions with digital touchpoints.
- Helps coach the business to interpret analyses and reports better, to improve their data literacy.
- Analyses data from multiple sources, including digital and offline sources where needed
- Lead on projects to deliver new reporting and /or analysis, from requirements capture, to designing the content and output, to working with developers and data managers in getting the data to analyse and build the output
- Maintain quality governance and controls to ensure consistent and accurate analysis is produced.
- Focus on process improvement and technology automation to improve our customers' experience and efficiency, driving deeper extensive use insight and analysis
- Deliver and own selfserve reporting solutions dashboards (where appropriate) that provide a deep understanding of our products, how the business is performing and the key drivers.
- Take a holistic view of the analysis and reporting requirements of the business and use your expertise to interpret systems, processes and data to design brilliant solutions
Skills required:
-
Adobe Target -
Mandatory:
- Java script, HTML, CSS, front end development required
- SQL structure languages
- Qlik
- Work with Voice of the customer tools, e.g. Medallia, OpinionLab
- Work with Session Replay tools, e.g. SessionCam, Decibel Insight
- Making the difficult, simple to clearly communicate latest data and reports to all levels of the organisation.
- Expertise in digital technologies and ways of working
- Strong analytical skills
- Use of agile/lean methodologies for continuous delivery and improvement
