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Change Communications Manager

3 months ago


Birmingham, Birmingham, United Kingdom Michael Page Digital Full time

Reporting to the Head of Internal Communication, you will develop and deliver the communications strategy for a significant change programme. You will play an integral role in helping colleagues across the business to feel inspired about the future and to feel part of the change.

Client Details

Public Sector / NFP

Description

  • As the change expert, lead, manage and implement a comms and engagement strategy for a significant change programme which engages employees.
  • Create high quality comms which are audience focused and generate clarity on where we're going and why so that colleagues feel connected.
  • Work closely with the Transformation team and coordinate activities across workstreams to ensure that comms is planned effectively and is timely.
  • Understand the employee journey associated with the change programme and build meaningful interactions at every stage to engage employees and drive commitment.
  • Lead on a stakeholder plan which analyses audiences and their needs, tailoring communication to those audiences.
  • Provide strategic comms advice and guidance to the Transformation team.
  • Evaluate the effectiveness of the comms strategy and adjust where necessary.
  • Work with the Transformation leadership team to articulate the objectives and outcomes of the programme, with particular reference to the over-arching strategy.
  • Coordinate activities across programme workstreams and BAU activities to ensure that communication and engagement activities are planned and aligned effectively.
  • Drive and support the delivery of communications including creating and designing content and sharing it through appropriate channels.

Coach leaders across the organisation on their leadership communication to drive greater connectivity to the future and to leaders themselves

Profile

  • Experience of working on change programmes with multiple workstreams and stakeholders.
  • Extensive experience of creating, managing and implementing complex change communication plans.
  • Experience in working with complex subject matters and creating clear and compelling messages to drive engagement and understanding across a broad audience group.
  • Experience of supporting change within a complex and geographically dispersed organisation.
  • Proven experience in undertaking comprehensive research and analysis to deliver an insight driven approach to communications.
  • Exceptional writing ability and attention to detail that is both in plain English and on brand.
  • Extensive knowledge and experience of the full range of communication channels and how they contribute to successful engagement, particularly in relation to change.

Job Offer

50k pa + attractive benefits

Hybrid working, 1-2 days office based, 3-4 days remote.