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Senior Account Strategist

3 months ago

London, Greater London, United Kingdom Career Moves Group Full time

Senior Account Strategist

Location:
London

Length:12 months

Rate:
£ per day (inside IR35)

Hours: 8-5pm

The team consists of Account Strategists who manage and optimise campaigns on the Native and DSP Platform. Our ads serve across our client's product house of brands, helping advertisers meet and exceed performance and branding goals.

We operate as part of theEMEA Client Services Organisation, but each Account Strategist is typically aligned to a particular market.

We are a team who love data, dashboards and problem solving who take pride on delivering exceptional customer service.

A lot about you Leveraging ourad platform, the Account Strategist proactively recommends optimisations to targeting criteria, audience segments, creative, landing pages and supply sources on campaigns.


Responsibilities:

  • Partnering with your Sales counterparts, "Own" a set of our premium highvalue advertiser accounts from presales, campaign setup and optimization to postcampaign analysis and future opportunity development.
  • Work independently to identify, prioritize and provide necessary service and proactive advice for improvement of assigned accounts either through best practice implementation, account analysis, and/or category expertise.
  • Be an expert with respect to optimization opportunities and be able to communicate these to all levels of our advertisers' organizations.
  • Have a deep knowledge of all advertising products and be able to look for opportunities to crosssell your clients into other areas of the business.

Skills:

  • Demonstrated experience providing strategic marketing advice either within a direct company or as part of an agency.
  • Strong understanding of all facets of digital marketing, best practice campaign development and management, and a willingness to keep abreast of emerging trends within the industry
  • Ability to solve problems and identify opportunities through the use of analytics, category expertise and critical thinking
  • Excellent communications skills, with an ability to "think on your feet"
  • Expert Microsoft Office Suite skills (Excel, Word and PowerPoint)
  • Demonstrated success working in a crossfunctional environment, leading change amongst peers and senior management
  • Experience servicing and/or consulting in a vendor/client relationship
  • Knowledge of broad marketing & advertising trends and frameworks
  • Willingness to travel Language requirements Italian is preferable