Head of Sales

3 weeks ago


London, Greater London, United Kingdom Cavendish Maine Full time
Job Description: Head of Sales

A variety of soft skills and experience may be required for the following role Please ensure you check the overview below carefully.£50,000 - £60,000 + £7,800 car allowance + annual bonusWe are seeking a dynamic Head of Sales to lead a team of 11 office-based and field-based sales professionals across retail and commercial sales channels. Reporting to the Managing Director, this is a pivotal role for an energetic and experienced sales leader. Key responsibilities include:Leadership:

Inspire, motivate, and coach a diverse sales team to maximise performance and achieve sales targets.Sales Strategy & Execution:

Develop and implement strategic sales plans to drive growth across retail, commercial and export channels.Key Account Management:

Leverage industry relationships to secure new business and strengthen partnerships with key garden centre groups.Reporting & Analysis:

Monitor sales performance, market trends, and competitor activity to inform strategic decision-making.Sales Targets:

Identify gaps and opportunities in retail, commercial and export channels and drive focused sales activity towards delivering sales growth.Product Development Input:

Provide insights and recommendations to the product development team to align offerings with market demands.Travel & Presence:

Be office-based for 1-2 days per week, with national travel as required.About the Company:A leading supplier of high-quality outdoor products recognised for excellence in innovation and customer service. The company supplies retailers and commercial customers throughout the UK with a 2025 order book showing significant growth.Candidate profile: Head of SalesWe are looking for a dynamic and driven Sales Manager who will challenge existing practices and inspire others to work better. The ideal candidate profile will be:Proven experience in a Sales Manager role, ideally but not necessarily with a garden trade supplier.Preferably with strong relationships with garden centre groups or proven experience of opening and managing key retail accounts.A natural motivator and coach, capable of developing individuals at all levels to achieve their potential.Commercially astute with a track record of achieving targets.Experience of or ability to manage international distributors.Strategic thinker with strong negotiation and relationship-building skills.Ability to balance office-based collaboration with field-based team engagement and client meetings.Excellent communication and presentation skills.Contact: Nick HesterJob Reference: NH/91289

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