PPC Executive

1 month ago

Solihull, United Kingdom Digital Waffle Full time
A rapidly expanding performance marketing and web design agency that works with well-known companies and innovative startups worldwide in the direct-to-consumer sector.

As a PPC Executive, it will be your job to use practical campaign management across a range of paid media platforms to help clients take advantage of the digital growth prospects.

Main responsibilities:
Note that this is a technical position and that previous experience planning, developing, and managing paid media campaigns is required.
  • Establishing Google AdWords campaigns while making sure the campaign structure is sound and carrying out competitive and keyword research
  • Researching, creating, and writing effective content for targeted campaigns
  • Utilising audience targeting, bid and budget management, structure optimisation, and ad optimisation in tandem to manage and optimise campaigns;
  • Delivering weekly progress reports to clients; measuring campaign success and client reporting; doing analysis and offering suggestions to enhance campaign performance.

Platform knowledge:
  • Google ads (required)
  • Bing ads (desired)
  • Google analytics (desired)

Essential:
  • A minimum of one year's experience managing a Google Ads account
  • Outstanding communicator; dynamic attitude to problems; imaginative thinker; willingness to picking up new skills
  • Inspired by the rapidly changing agency scene
  • Able to make the trip to the Birmingham headquarters.

Benefits
  • depending on experience, between £25,000 and £35,000; adjustable work schedule; monthly wellness benefit; 28 days of vacation time plus bank holidays

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