Digital Marketing Summer Internship 2024

3 weeks ago

Cardiff, United Kingdom Legal & General Full time

Are you looking for a summer internship in our Digital Marketing team on some challenging digital initiatives? One that develops commercial acumen alongside your technical skills?  

We’re looking for undergraduates who can answer “yes” to the above for our Summer Internship Programme. You’ll join us in our L&G Retail Division, gaining valuable insights over the course of the 8-week summer placement

Starting Monday 1st July, your internship will last for 8 weeks. This programme is a pipeline for our Graduate Programme (although successful completion of the Summer Programme does not guarantee that a graduate role is available).

Please note, we can only accept 1 application per person across all of our intern programmes. Therefore, please think carefully about the programme you intend to apply for. Your first application will be considered as your only application. 

Job description What you’ll be doing
  • Support the delivery of digital excellence across the Legal & General digital platforms.
  • Deliver key website content updates such as publishing new webpages, editing existing content and ensuring that web content is fit for purpose and aligns with our marketing.
  • Support webpage design across mobile and desktop using UX principles and best practice.
  • Monitor and report website performance using tools such as Adobe Analytics, data visualisation, heat maps, session recordings and usability testing. 
  • Undertake web analysis projects to identify key insights and provide recommendations for improvement. Support the introduction of these recommendations to improve digital customer experience.
  • Learn and apply the basics of Conversion Rate Optimisation and Search Engine Optimisation
  • Work with digital agency partners and tools to ensure our team is maximising the support available and adding value to the wider business.
  • Shadow and work with the senior team to liaise with wider stakeholders, support projects and provide meaningful insight.
Qualifications

First and foremost, we are looking for people who embody our behaviours:

  • Straightforward - doing what we say and saying what we mean
  • Collaborative - working together constructively
  • Purposeful – working with pace and energy

We’re not expecting prior industry experience, but we’ll want to see that you have the tools to develop quickly. These include:

  • 2:1 Degree (any discipline); however a degree in marketing or a related field would be advantageous
  • You will be in your penultimate year of University (i.e. graduating in 2025)
  • Excellent written and verbal communication skills as well as strong attention to detail
  • Analytical mind-set
  • Highly organised with the ability to prioritise effectively; you are someone who thrives in a fast paced environment
  • Flexible and a team-player
  • Curiosity and an eagerness to learn
  • Competent IT skills, including Microsoft Excel and PowerPoint
  • Ideally you will have a passion for websites and bring a creative approach; able to deliver optimised digital customer experiences in line with the company’s wider strategy. 

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