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Marketing Strategy and Solutions Lead, Rheumatology
4 months ago
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Make your mark for patients
We are looking for an experienced and dynamic Marketing Strategy and Solutions Lead to join our Rheumatology team in Slough, UK.
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About the role
This pivotal role involves shaping and executing comprehensive marketing strategies to support our rheumatology portfolio. You will work cross-functionally to ensure that our marketing initiatives align with business goals and deliver impactful results to improve patient outcomes.
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Who youâll work with
The role reports to the Rheumatology Franchise Head and includes leadership of a team of Marketing professionals with close collaboration and leadership across functions on key processes and projects as well and key external stakeholders.
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What youâll do
- Develop and Implement Marketing Strategies: Design and execute robust marketing plans to drive brand growth and market share in the rheumatology space.
- Market Analysis: Conduct thorough market research to identify trends, opportunities, and competitive landscape insights to inform strategic decision-making.
- Cross-functional Collaboration: Work closely with sales, medical, regulatory, and global marketing teams to ensure alignment and seamless execution of marketing initiatives.
- Stakeholder Engagement: Build and maintain strong relationships with key stakeholders, including healthcare professionals, patient advocacy groups, and industry partners.
- Performance Tracking: Monitor and analyze the performance of marketing campaigns and initiatives, providing insights and recommendations for continuous improvement.
- Innovative Solutions: Champion innovative marketing solutions that leverage digital and data-driven approaches to enhance engagement and impact.
- Budget Management: Oversee the marketing budget for rheumatology, ensuring optimal allocation of resources to achieve strategic objectives. â¦.
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Interested? For this role weâre looking for the following education, experience and skills
- Educational Background: Bachelor's degree in Marketing, Business Administration, Life Sciences, or a related field. An advanced degree (MBA, MSc) is preferred.
- Extensive experience in pharmaceutical marketing, with a strong background in rheumatology or a related therapeutic area.
- Skills: Proven ability to develop and implement successful marketing strategies. Excellent analytical, project management, and communication skills.
- Leadership: Demonstrated leadership abilities with experience in managing cross-functional teams and projects.
- Innovative Thinking: A creative mindset with a track record of implementing innovative marketing solutions.
Are you ready to âgo beyondâ to create value and make your mark for patients? If this sounds like you, then we would love to hear from youÂ
About usÂ
UCB is a global biopharmaceutical company, focusing on neurology and immunology. We are around 8,500 people in all four corners of the globe, inspired by patients and driven by science.Â
Why work with us?Â
At UCB, we donât just complete tasks, we create value. We arenât afraid to push forward, collaborate, and innovate to make our mark for patients. We have a caring, supportive culture where everyone feels included, respected, and has equitable opportunities to do their best work. We âgo beyondâ to create value for our patients, and always with a human focus, whether thatâs on our patients, our employees, or our planet. Working for us, you will discover a place where you can grow, and have the freedom to carve your own career path to achieve your full potential.Â
UCB and its subsidiaries encourage diversity and inclusion in the workplace; we are an Equal Opportunity Employer. We do not discriminate on the basis of race/color/religion/sex/national origin/veteran/disability/age/sexual orientation/gender identity.
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Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on on EMEA-Reasonable_Accommodation@ucb.com. Please note should your enquiry not relate to adjustments; we will not be able to support you through this channel.
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