Marketing Operation Specialist

2 weeks ago

London, United Kingdom Checkout Group Full time

Our mission is to enable businesses and their communities to thrive in the digital economy. We’re the strategic payments partner for some of the best known fast-moving brands globally such as Wise, Hut Group, Sony Electronics, Homebase, Henkel, Klarna and many others. Purpose-built with performance and scalability in mind, our flexible cloud-based payments platform helps global enterprises launch new products and create experiences customers love. We’re building diverse and inclusive teams around the world — because that’s how we create even better experiences for our merchants and our partners. And we need your help. Join us to build the digital economy of tomorrow.
Marketing Operations Specialist at Chekcout.As Marketing Operations Specialist for Checkout.com’s global marketing team, you are passionate about all things operations and automation. You are curious about solving problems and finding solutions through technology, data, automation and processes. This is key position that stretches across all operational aspects of the marketing department and involves both a strategic mindset and hands-on capabilities.
As one of two Operations specialists you will manage our technology stack and play an important part in building and optimizing automated processes, as well as improving our data collection and reporting to enable key business decisions. The ideal candidate will be tech-savvy and detail-oriented, with the ability to manage projects end-to-end and collaborate effectively with various stakeholders in the company. Maintain and optimize the technical backbone of our marketing technology stack and its integrations (Salesforce, Pardot, 6Sense, Cvent, ...).
Take full ownership of our Marketing Automation platform (Pardot) and work closely with the Salesforce team to improve the feedback loop between teams and ensure data flows efficiently.
Develop and maintain lead enrichment, scoring, qualification and routing mechanisms, as well as continuously fine-tune them to match the changing needs and priorities of the business.
Support the user community in the roll out, documentation, and enablement of new tools and processes. Implement automated processes and integrate new tools to collect and aggregate strategic data points.
Ensure we have the right tools, processes, and structures (UTMs) in place to track engagement across all stages of the marketing and sales funnel.
Ensure data structure, integrity, and collection processes are aligned with reporting and business needs, including tracking and attribution of multi-touch user journeys.
Work closely with various stakeholders across the marketing org to support their needs around campaign execution, operations and new project deliverables.
Ensure database health and hygiene to successfully launch our campaigns by ensuring data consistency, completeness and accuracy working with cross-functional .
Proven experience in marketing, revenue operations for B2B businesses (3+ years). Experienced working across different marketing and CRM technologies, preferably: Pardot, Salesforce, Google Analytics, LinkedIn, 6Sense, Drift, Traction Complete
Deep knowledge in executing best practice marketing automation, executing inbound workflows and sequences in MAPs; assessing custom fields, scoring, routing and campaign tracking/attribution.
Excellent project and task management skills, critical attention to detail and a love for problem solving. Enjoys building processes and orchestrating colleagues across different teams
You are a self-starter, enjoy pro-actively seeking solutions and have an entrepreneurial approach to building out the best marketing automation solutions
Hiring hard-working people and giving them a community to thrive in is critical to our success.

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