Student Recruitment Advisor

Student Recruitment Advisor – Lead Qualification
GEDU Global Education is a leading international education group dedicated to empowering students worldwide through high-quality, accessible learning opportunities. With a diverse portfolio of institutions across the UK and globally, GEDU is committed to innovation, academic excellence, and a student-first approach.
GEDU proudly manages a group of respected international brands, including: GBS UK, GBS Dubai, GBS Malta, EMA France, Schiller International University (USA, Germany, France, and Spain), MLA College (UK), ICN Berlin, and APAC (Australia).
As a Student Recruitment Advisor, you will be the first point of contact for prospective students enquiring from the UK and EU regions. Your primary role will be to qualify leads based on the entry criteria of each institution within the GEDU network and guide eligible prospects toward the next stages of the admissions process.
Qualify leads generated through digital marketing, outreach, and remarketing channels based on institutional entry criteria for UK and Europe region.
Engage with and nurture prospective students via phone, email, what’s app and virtual platforms, providing accurate information about GEDU’s programs and institutions.
Maintain detailed and accurate records of all interactions in the CRM system to ensure clear tracking and follow-up, including contact information, enquiries, and outcomes.
Identify prospects’ academic and career goals to recommend the most suitable programs with GEDU portfolio.
Manage the lead pipeline effectively to maximize conversion opportunities within the same brand or cross – sell to other brands within GEDU
Contribute feedback on lead quality and marketing campaign performance to enhance conversion rates.
Participate in training and development sessions to strengthen programme knowledge and sales effectiveness.
Showcase the unique features and benefits of GEDU programs, highlighting strengths such as faculty expertise, industry connections, and experiential learning opportunities.
Assist with special projects and initiatives related to student recruitment and enrolment management as needed.
Participate in training sessions, workshops and professional development opportunities to enhance your knowledge and skills as a Student Recruitment Advisor.
Communication Skills: The ability to effectively communicate with prospective students through various channels including in-person interactions, phone calls, emails, and other platforms.
Attention to Detail: Ability to assess lead eligibility accurately based on programme and visa requirements.
Time Management: Efficiently managing time and resources to prioritize tasks, follow up with leads, and meet recruitment goals within deadlines.
Setting ambitious recruitment targets and working diligently to achieve or exceed them, while maintaining a focus on student success and satisfaction.
Demonstrating resilience and persistence in the face of rejection or challenges and maintaining motivation to meet recruitment targets.
Maintain in-depth and up-to-date knowledge of GBS programmes, including course content, admissions requirements, and career outcomes.
Experience using CRM systems (e.g., Zoho CRM) and MS tools.
KEY PERFORMANCE INDICATORS (KPIS)
CRM data quality and process adherence
Continuous improvement of recruitment and cross brand process and operations
Pipeline management
The Student Recruitment Advisor will also be expected to demonstrate their commitment:
to GEDU values and regulations, including equal opportunities policy.
to GEDU Social, Economic and Environmental responsibilities and minimize environmental impact in the performance of the role and actively contribute to the delivery of GEDU Environmental Policy.