Chief innovation officer

4 weeks ago

London, United Kingdom VML South Africa Full time

Department: Data & Analytics
At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.
Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. Marketing Effectiveness & Intelligence is VML’s global capability focused on helping clients make data-informed decisions that lead to growth. ME&I Enable work closely with client teams and new business teams to set the marketing effectiveness agenda, and ensure the right ME&I offers are scoped into the client roadmap. They also support data and analytics teams in the individual VML offices (known as ME&I Community) and within the VML Enterprise Solutions businesses.
We are seeking a Chief Enablement Officer to lead the Enable and Community functions globally. The successful candidate will be responsible for building and leading a team of senior, client-facing ME&I leads who are accountable for driving client growth and excellence in marketing effectiveness. The Chief Enablement Officer is a critical role that requires strong stakeholder management skills, influence, collaboration, and the ability to simplify complex concepts.
Lead the ME&I Community function, acting as a senior representative and coach to local data and analytics teams
Support the development of the data science offer within the Enterprise Solutions (ES) capability, acting as a trusted partner to the leadership of ES and its constituent businesses (e.g. Develop and maintain trusted relationships with senior stakeholders across VML and clients
Work with VML client leads and local agency leads to identify the right effectiveness solutions for key clients
Identify and recommend which teams (across ME&I Core, ME&I Community and Enterprise Solutions) should deliver scopes of work
Be a constructive critical partner to leadership, knowing how to balance growth opportunities with commercial KPIs, and having frank conversations with peers when necessary to ensure a high conversation rate and minimise low value / low likelihood to convert opportunities
Contribute to VML’s reputation for marketing effectiveness through thought leadership and external speaking engagements, working with VML’s marketing team
Strong leadership and management skills to lead a team of regional ME&I Enable leads
Excellent communication and coaching skills to act as a senior representative and coach to local data and analytics teams
Broad knowledge of data consulting, data platforms, analytics and marketing effectiveness to support the development of the offer within ME&I
Ability to build and maintain trusted relationships with senior stakeholders across VML and clients
Strong business acumen and commercial awareness to balance growth opportunities with commercial KPIs
Thought leadership and external speaking experience to contribute to VML's reputation for marketing effectiveness
Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization—creators, doers, innovators, makers, and thinkers—who drive not just marketing, but meaningful experiences that resonate in every action and interaction.
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