Social Media Marketing Manager
2 weeks ago
Company Description
We are a home and garden lifestyle brand on a mission to help our customers live cleaner and greener lives. With headquarters in Southeast London.
Role Description
This is a full-time on-site role located in Sidcup for a Social Media Manager at Willow Alexander. The role involves overseeing and implementing social strategies, managing social media accounts, creating engaging content, monitoring online platforms, and fostering relationships with media outlets. The Social Media Manager will play a vital role in enhancing our brand presence and engaging our audience.
Qualifications
- Proven experience in PR, social media management, or a related field
- Take the helm of 7 social media channels and deliver engaging content working alongside a content creator
- Content first approach across all channels
- Management of influencer and affiliate campaigns
- Analyse engagment and work closely with paid social and PPC manager
- creation and management of all social calendars
- Drive content strategy engaging with all team members to create a collaborative and creative process
- actively seek cultural trends and moments and incorporate into a strategy at speed
- Management of website copy and blogs
- Ability to lead a content team while still being able to creative both still and video format content.
- Excellent communication and writing skills
- Demonstrated ability to develop creative PR campaigns and engaging social media content
- Strong knowledge of online marketing tools and social media platforms
- Experience in analyzing social media metrics to drive improvements
- Bachelor's degree in Marketing, Communications, Public Relations, or relevant field
- Ability to work well under pressure, manage multiple projects, and meet deadlines
- Keen interest in sustainability and environmental initiatives is a plus
- super creative writer excited to be writing blogs and help foster a collaborative culture in the marketing and content team
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