Campaign Manager

2 weeks ago


London, United Kingdom in Newbury Full time

This advertiser has chosen not to accept applicants from your region.

Position:Campaign Manager/Senior CRM Executive

Type: Hybrid (2 days inoffice)

Location: London

Benefits: 10% Bonus and comprehensive benefits package

We're seeking a skilled campaign executive who is ready totake that next step in their career to join a leading DigitalMarketing Consultancy. In this role, you'll take charge ofmanaging digital marketing campaigns across diverse channels, offeringcrucial support for campaign migration planning and deliveringtraining sessions to clients on campaign management tools.

Role Overview: As a vital part of the Campaign ManagementTeam, your primary objective will be to aid clients in acquiring,nurturing, and retaining customers through strategic customer journeyplanning, optimized marketing campaigns, and insightful customeranalysis.

Responsibilities: Collaborate within adynamic team to segment data effectively, identifying and targetingspecific audience segments for campaigns. Implement customer journeysusing a variety of tools and features to schedule, automate, andtrigger campaigns. Conduct quality assurance checks on campaigns andutilize analytics tools to generate comprehensive reports. Yourmeticulous attention to detail and adept multitasking abilities willbe essential for success in this role.

  • Practical experience with at least one campaignmanagement platform such as Adobe Campaign (Classic), Braze, Eloqua,or similar platforms.
  • Proven track record in building andexecuting multi-channel campaign journeys, with the ability to analysecampaign briefs and interpret requirements effectively.
  • Strong understanding of digital marketing principles,particularly in email, SMS, and push channels.
  • Familiarity withMarketing Automation Software such as Adobe Campaign, Braze,Salesforce Marketing Cloud, Unica, Klaviyo, Eloqua, etc.
  • Experience with other marketing tools like Adobe Target,Litmus, Google Analytics, Taxi, Moveable Ink. #J-18808-Ljbffr]]>

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