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Social Media Executive

4 months ago

London, United Kingdom Propeller Full time

No Agencies Please ***
Propeller is a founder owned and managed digital agency established in 2001. Our head office is in Angel in Islington, London, and we have an onshore and offshore Studio.
We’re the leading digital agency for eCommerce, hotel, and food & drink brands.
Growth, Customer, Studio, Performance and Operations. Propeller’s Performance Marketing offering spans owned, earned and paid media as well as conversion rate optimisation services and analytics.
We plan, design & build websites using headless Wordpress and Shopify, and we are a Shopify Plus Partner Agency. Additionally we provide ongoing Account Management and strategic digital marketing services.
In this exciting role, you'll be responsible for developing and executing social media and influencer marketing campaigns for a diverse range of clients. You'll wear multiple hats, from crafting strategic plans to managing influencer relationships and analysing campaign performance.

Develop and implement comprehensive social media strategies for assigned clients, considering target audiences, brand voice, and industry trends.
Manage social media accounts across various platforms (e.g. Facebook, Instagram, X, LinkedIn, TikTok) including content creation, scheduling, and community management.
Identify and research relevant influencers who align with client brands and target demographics.
Develop creative influencer briefs and campaigns, ensuring seamless integration with broader social media strategies.
Oversee influencer content creation, providing feedback and ensuring brand alignment.
Monitor and analyse social media performance using relevant tools, generating reports and presenting insights to clients.
Stay up-to-date on the latest social media trends, platforms, and influencer marketing best practices.
Collaborate with internal teams (e.g. creative, content, data analysis) to ensure a cohesive digital marketing approach.
3+ years of experience in social media marketing within an agency.
~ Proven track record of developing and executing successful social media campaigns across multiple platforms.
~ Strong understanding of social media analytics and reporting tools.
~ Excellent written and verbal communication skills, with the ability to tailor content for different audiences.
~ Experience with influencer marketing, including influencer casting, outreach, and relationship management.
~ Creative mindset with a passion for staying ahead of the curve on social media trends.
~ Comfortable presenting and building strong client relationships.


25 days’ annual leave, excluding public holidays
~£Regular social events, parties and after work drinks
~