Senior PPC Executive Marketing
2 weeks ago
Senior PPC Executive - Spanish Speaking
Location : Remote
About Twinkl:
We're here to help those who teach. At Twinkl, we’ve been providing educators across the world with high quality, trusted teaching and learning resources for over a decade now. As the Senior PPC Executive, you will be responsible for the development, management, and optimisation of our global paid search marketing campaigns. You will play a pivotal role in shaping our digital advertising strategy and work cross-functionally with teams such as product and data analytics to achieve our business goals.
Monitor and report on key performance indicators (KPIs) such as CTR, CPC, CPA, ROAS, and conversion rates.
Continuously monitor search terms, manage budgets, and optimise negative keyword lists to reduce wasted spend.
Data-Driven Strategy & Execution
Analyse campaign performance data and derive actionable insights to optimise current and future campaigns.
Collaborate with data and analytics teams to integrate customer insights and business data into campaign strategies.
Collaboration & Communication
Collaborate with the SEO team to align paid and organic search efforts for maximum efficiency and coverage.
Communicate performance updates, strategies, and opportunities to senior stakeholders.
Stay updated with the latest developments in paid search and broader digital marketing.
3+ years of hands-on experience in paid search marketing, preferably in an eCommerce or direct-to-consumer environment.
~ Strong understanding of analytics tools like Google Analytics, Google Tag Manager, and other performance tracking tools.
~ Experience with A/B testing tools and techniques.
~ Ability to analyse large datasets and extract actionable insights to improve campaign performance.
~ Excellent communication skills and ability to present data-driven recommendations to stakeholders.
~ Working knowledge of SEO and how it integrates with paid search strategies.
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Senior PPC Executive
2 weeks ago
United Kingdom Twinkl Educational Publishing Full timeSenior PPC Executive - Spanish SpeakingLocation: RemoteSalary: £40,000 - £50,000About Twinkl:We're here to help those who teach. It's what brings us to work every day. At Twinkl, we’ve been providing educators across the world with high quality, trusted teaching and learning resources for over a decade now. They’re all written and checked by our...
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Senior PPC Executive
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United Kingdom Twinkl Educational Publishing Full timeSenior PPC Executive - Spanish SpeakingLocation: RemoteSalary: £40,000 - £50,000About Twinkl:We're here to help those who teach. It's what brings us to work every day. At Twinkl, we’ve been providing educators across the world with high quality, trusted teaching and learning resources for over a decade now. They’re all written and checked by our...
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Senior PPC Executive
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United Kingdom Twinkl Educational Publishing Full timeSenior PPC Executive - Spanish Speaking Location : Remote Salary: £40,000 - £50,000 About Twinkl: We're here to help those who teach. It's what brings us to work every day. At Twinkl, we’ve been providing educators across the world with high quality, trusted teaching and learning resources for over a decade now. They’re all written and checked by our...
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Senior PPC Executive
2 weeks ago
United Kingdom Twinkl Educational Publishing Full timeSenior PPC Executive - Spanish Speaking Location : Remote Salary: £40,000 - £50,000 About Twinkl: We're here to help those who teach. It's what brings us to work every day. At Twinkl, we’ve been providing educators across the world with high quality, trusted teaching and learning resources for over a decade now. They’re all written and checked by our...
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