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Senior Brand Manager
2 months ago
A leading international supplier of traditionally styled and contemporary housewares is seeking a Senior Brand Manager to drive the strategic evolution of one of its key brands.
This company is renowned for its high-quality cookware, cutlery, giftware, glassware, kitchen tools, petware, and baking equipment, with a rich history and great culture.
The successful candidate will lead a Product Manager, overseeing the development and expansion of a key household brand recognized globally by chefs, artisans, and organizers. This role involves comprehensive product lifecycle management, from concept to market launch, ensuring alignment with brand strategy and exceeding consumer expectations.
Lead the development and expansion of brands under each brand strategy.
Drive brand awareness and visibility through strategic marketing initiatives.
Analyze market trends and consumer insights to identify growth opportunities.
Develop and implement brand strategies to maximize market penetration and profitability.
Monitor and evaluate the performance of products and brands, making recommendations for improvement as needed.
Minimum of 5 years’ experience in product management or brand management within the consumer goods industry, with a proven track record of success.