Principal Consultant

3 weeks ago

London, United Kingdom Silverdrum Full time

Are you an experienced analytics / marketing science professional with experience of consulting across client MMM projects?

This role is within the Marketing Science team of a well-known media group, based in Central London.

The role is focussed on key clients for the agency within FMCG, retail and FS.

Salary to £85,000 + a range of fantastic benefits.

Role Summary;

Responsible for the project management of the advanced marketing analytics programme through the clients team based in London.

You will be a key client contact for the team and agency, delivering strategic consulting, client presentations and updates.

Responsibilities;

This is a pivotal role within a highly strategic and data savvy global account and must ensure:

  • Be the primary day-to-day contact for the client and team enquiries across the team and other analytics delivery (digital attribution/performance analytics etc.). 75% of time.
  • Manage the project plan for the client
  • Be capable of delivering modelling output to clients via presentations and dashboards such as Tableau (specifying/editing). Full training and support will be given.
  • Work closely with clients to understand their business objectives and provide strategic insights and recommendations.
  • Hands on presentation development and delivery of summary presentations, meta analyses, and thought leadership from client analytic engagements.

Experience Required;

  • Experience with business intelligence, advanced marketing analytics, marketing mix modelling, econometrics or related analytics experience.
  • Have experience of delivering complex multi-market MMM projects – in particular retail.
  • Have knowledge of R, SAS and other econometric applications.
  • Have experience of Tableau visualisation dashboards – ideally, considerable hands-on knowledge
  • Strong working knowledge of Microsoft PowerPoint and Excel.
  • Comfortable developing presentations using insights derived from analytics.
  • Experience working in a global environment managing cultural, time zone, and working style differences.

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