Senior Paid Social Executive

OVERVIEW: The Paid Social Senior Executive will take ownership of executing key regional campaigns across our international markets. This role is pivotal in shaping and driving the Paid Social strategy, overseeing media budget allocation and phasing, and delivering performance reporting across the full marketing funnel. You will be accountable for channel performance within designated international regions, ensuring our brand leverages the latest content, formats, and social platforms to maximize impact. Additionally, you will mentor and support Paid Social Executives, providing regular feedback, guidance, and task management to foster team growth and excellence. WHAT YOU'LL BE DOING: Identify and test new opportunities, formats, and placements across social platforms to drive innovation. Stay informed on industry trends and product insights to ensure continuous growth and best practice adoption. Provide regular performance updates to key stakeholders at channel, campaign, and regional levels. Actively test new tactics and content, maintaining a test-and-learn approach to optimise Paid Social performance. Ensure accounts are regularly optimised and budgets are phased and allocated to top-performing content and audiences. Deliver clear, actionable reporting and insights to improve campaign effectiveness. Develop execution plans for campaigns and lead key projects to keep innovation at the forefront. Collaborate with wider marketing teams and maintain strong relationships with platform account managers for insights and recommendations. Support and mentor Paid Social Executives, providing guidance on best practices and task management. WHAT YOU'LL NEED: Essential Criteria: Strong understanding and proven experience in managing and executing Paid Social campaigns. Hands-on experience with a variety of social advertising platforms. Excellent data analysis skills with confidence in using Microsoft Excel. Solid understanding of Paid Social objectives across the full marketing funnel. Ability to measure and report on performance effectively. Demonstrated capability to launch projects and collaborate within a team environment. Skilled at identifying optimisation opportunities within campaigns. Confident in presenting findings and insights to stakeholders. Clear and concise communication skills, both written and verbal, for diverse audiences. Competent in querying data and problem-solving. Passionate about digital marketing, with a strong desire to test new tactics and stay up to date with industry developments. CLOSING DATE: Friday 12th December 2025 BELONGING AT GYMSHARK. Our mission is to be a place where everyone belongs. We’re an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We’re committed to finding reasonable adjustments* for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind. *If you’d like to request a reasonable adjustment please email talent@gymshark.com. About Us. We’re here to unite the conditioning community. We believe that putting the sweat in today, prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up – for themselves – to be their physical or mental best, whatever that means for them. It’s what we want for our community, and our team. A team that’s growing rapidly around the world. A collective of talented individuals working together to invent Gymshark’s future. Our plans are ambitious, and we’re looking for people who want to join us for the ride – our growth will be your growth. THE PERKS. Standard benefits include: Performance-based Bonus opportunity Funded Healthcare benefit 25 days holiday, additional day for your birthday & Bank Holidays Contributory Employer pension scheme Flexible benefits programme – including salary sacrifice EV scheme, dental insurance, cycle to work, tech scheme, holiday trading Gymshark Employee Discount & long service awards Access to High Street cashback and discounts Financial, Physical and Mental Wellbeing Support Enhanced Family Leave package Life Assurance Office location specific benefits include (IQ): Gym Membership to The Lifting Club (LC) Onsite lunch provision & coffee bars EV charge points available Office location specific benefits include (LDN): Funded multi-site fitness membership Note: The bonus program and benefits have certain eligibility requirements. Gymshark reserves the right to amend these programs in whole or in part at any time without advance notice.