Marketing Executive

2 weeks ago

Bangor Co Down, United Kingdom SYKES COTTAGES LTD Full time €25,000

About the Role Are you a driven, collaborative Marketing Executive? Have a talent for understanding and marketing unique selling points? or eager to showcase your Marketing skills within a leading name in holiday industry...
Forge Holiday Group have the exciting opportunity for our newest Marketing Executive to provide crucial marketing support within our Regional Marketing Team.
In return for your hard-work, we can ensure you join a vibrant, inclusive work culture, make the most of fantastic career progression opportunities and make the most of our fantastic company benefits

~ Paying a salary of up to £25,000 per annum / Monday to Friday, 9am-5.33 days annual leave including bank holidays
~ Enhanced maternity and paternity policy
~ Employee discounts and benefits with your wellbeing at the centre
~ Opportunities for career progression, personal development and opportunities to be recognised
~ Comprehensive training and development programs to set you up for success
~ Numerous dedicated wellbeing initiatives and access to 24/7 mental health support

Our newest Marketing Executive will work across our two successful brands in Wales: Menai Holiday Cottages and Coast and Country Holidays.
Joining our Regional Marketing team, youll have the opportunity to work on a varied range of projects across our all our brands, and the chance to influence and shape our future local marketing activity. This diverse role presents an exciting opportunity for candidates interested in working across a wide range of marketing channels, within one of the UKs leading holiday cottage groups.
Hybrid working is available but will be required to travel to other brand offices when required. Your Responsibilities Joining a diverse, energetic Regional Marketing Team, your responsibility will be to:
Implement day-to-day online and offline marketing activity and campaigns within our regional brands, in line with business objectives and targets.
Deliver engaging campaigns through content marketing, copywriting, print, multi-media, digital, social media, direct marketing, promotional marketing, project and supplier management, and marketing planning.
Drive traffic to our brand websites, through holidaymaker and property owner blog content.
Build external links to our websites through outreach campaigns.
Organise, set up and attend a number of events and trade shows each year, representing each of our brands.
Work as part of the regional marketing team to generate new ideas for driving owner leads for each brand, to grow our portfolio or properties.
Support with design and content creation for marketing literature such as owner guides, brochures, mailers, offline advertising and events assets.
Performance reporting for all marketing campaigns, using internal reporting software, Google Analytics and other reporting tools.
Experience of working as part of a marketing team.
Excellent negotiation skills with a commercial mindset
Ability to understand and Market the Unique Selling Point of individual Brands.
Full Driving Licence and access to a car.
Conflict resolution experience/training
Experience of using Google Analytics and other reporting software
The Forge Holiday Group
The Forge Holiday Group encompasses Sykes Holiday Cottages, Forest Holidays, UKcaravans4hire and Bachcare in New Zealand and unites us under four company values, which are the foundations of every aspect of our business and remain at the heart of everything we do.

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