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Senior Brand Marketing Manager

4 months ago

Rushmoor Surrey, United Kingdom Talent Search Ltd Full time

This is an exciting, broad and varied role working for a lovely organisation nestled in the Hampshire countryside. Overseeing the development of an annual sales & marketing plan & ensure execution of all key projects/activities
· In conjunction with senior management, managing the business’s brand guidelines, media positioning & core value and ensuring the in-house design team adhere to them
· Producing engaging, thought-provoking, insight-driven pieces for advertisers & their agencies on lead networks, mainly via B2B Email, Web & Social Media channels
· Network Presentations - making changes of a major nature as & when required
· Developing, managing & maintaining network consumer audience insights
· Developing insights into key advertising client sectors to support sales approach
· In depth B2B marketing experience, ideally gained within a marketing agency or similar
· Experience and interest in the wider media, marketing & communications sectors
· Audience insights & research experience and data/analytical skillset
· A self-starter, with creative flair
· Copy-writing capability and design/visual comms competency
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