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Digital Strategy Manager
4 months ago
We’re looking for a dynamic and experienced individual to join the team and play a key role in crafting and executing strategies to achieve our business objectives. You’ll utilise your extensive experience of content management systems to enhance our user experience.
At AXA we work smart, empowering our people to balance their time between home and our Tunbridge Wells office in a way that works best for them, their team and our customers. You'll have collaboration days with the team in our Tunbridge Wells office once or twice a month.
What you’ll be doing:
Maintain and develop a portfolio of websites, including content management and implementation of campaigns, collaborating with our marketing teams to optimise all digital activity to reach relevant global audiences
Continuously improve the content and user experience for the AXA-Global Healthcare app
Lead the technical SEO activity, in close partnership with the digital marketing agency, ensure timely implementation of a schedule of SEO optimisations
Oversee the end to end user experience on the website, lead continuous UX optimisation and improvements
Support sprint planning for the dedicated development team and backlog management to ensure plans are in line to support key business priorities
Lead the CMS migration from CMS 11 to CMS 12 with Optimizely
Report on web activity, ensuring it complies with both AXA and AGH guidelines and financial promotions/ Consumer duty guidelines
Work with external digital and/or creative agencies to create new functionality for the website to improve the UX
Develop and manage direct reports in keeping with AXA’s Performance Management and people development guidelines
Champion accessibility of the website and the app, scope will include website in multiple languages (starting with French an English)
Due to the number of applications we expect to receive for this role, we reserve the right to close this advert earlier than the listed closing date to ensure we’re able to effectively manage interest. Therefore, if you’re interested in joining us at AXA, please don’t hesitate to apply.
Your Profile
What we’re looking for:
Experience in owning, maintaining and developing a content management system
Strong UX experience with proven track record in optimising and improving web customer journeys
Expertise in SEO best practices, preferable within Financial Services or Digital services industry
Previous experience of using a content management system (Episerver experience a plus)
Implementing a variety of web analytics tools, in line with a website strategy
Analytical with proven experience in using behavioural data to improve the website experience
People management experience
Well organised and ability to work on multiple tasks at a time
Worked in a global business across different countries would be a plus
As a precondition of employment for this role, you must be eligible and authorized to work in the United Kingdom.
About AXA
With a presence in over 60 countries, and 165,000 employees serving the needs of 107 million customers, AXA is big.
But never too big to care for every single person who works here. So when you join us, we promise to put our collective might behind you and your career.
You’ll work in an open and supportive environment where you’ll be developed, challenged and encouraged to move around to achieve even bigger and better things – nationally and internationally. You’ll learn directly from senior leaders, from the best in our business. And you’ll enjoy real responsibility, really early on.
Every large company today talks about supporting diversity and inclusion. But at AXA, these values form an integral part of everything we do. For us, it’s about bringing together the best talent, helping people to realise their full potential by being 100% themselves at work and delivering outstanding service to everyone – regardless of difference.
About the Entity
Proud to be part of the AXA Group, AXA – Global Healthcare specialise in supporting the healthcare needs of globally mobile citizens, around the world. From a routine medical checkup to a lengthy hospital stay, individuals and businesses have relied on the global support and protection we offer, for more than 55 years. Today, we support members living in more than 200 countries from our global hubs in the UK, Europe, Asia, India, USA and Middle East.
What We Offer
At AXA - Global Healthcare, we’re appreciative of the people who work for us and our rewards package is reviewed regularly to reflect that. You can expect to receive:
Competitive annual salary dependent on experience
Annual company & performance-based bonus
Contributory pension scheme (up to 12% employer contributions)
Life Assurance (up to 10 x annual salary)
28 days annual leave plus Bank Holidays
Opportunity to buy up to 5 extra days leave or sell up to 5 days leave
AXA employee discounts
Gym benefits
To apply, click on the ‘apply for this job’ button, you’ll then need to log in or create a profile to submit your CV. We’re proud to be an Equal Opportunities Employer and don’t discriminate against employees or potential employees based on protected characteristics. If you have a long-term health condition or disability and require reasonable adjustments during the application or interview process, we’re proud to offer access to the AXA Accessibility Concierge. For our support, please send an email to rianna.caira@axa-uk.co.uk.
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